Sales & Marketing

CPG Talk in 2013 Conversations CPG Companies Need to Have Now to Compete & Survive
Gartner Analyst Nigel Montgomery describes what CPG companies need when making decisions about managing data, meeting needs influenced by social media and evaluating ERP systems.

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RIM Becomes BlackBerry; Names Alicia Keys to Global Creative Director
The company adopts its globally recognized brand and consolidates to single brand identity.

Kraft Foods Group Appoints CMO

The company's first CMO will be responsible for building on the strength of Kraft's unrivaled brands through the development of world-class marketing and innovation.
Hostess Selects Stalking Horse Bid for Snack Cake Business

Apollo Global Management, LLC and Metropoulos & Co. submit a $410 million offer for the majority of the assets of the company's snack cake business, which includes both Hostess and Dolly Madison branded products, including the iconic Twinkies brand.
Dole to Sell Worldwide Packaged Foods Business

Dole received unconditional approval from the Chinese Ministry of Commerce to implement the sale of its worldwide packaged foods and Asia fresh produce business to ITOCHU. Two lines of fresh produce business will remain with the new Dole following the the transaction: fresh fruit and fresh vegetables.
ConAgra Completes Acquisition of Ralcorp

With 36,000 employees and sales of approximately $18 billion annually, the combined company is one of the largest packaged food companies in North America.
ScottsMiracle-Gro CFO Resigns

Dave Evans will leave his post in mid-February, but will assist in the transition.
Brands Beat Celebs for Most Social Media Followers

Nearly two-thirds of users who fan social media pages are choosing to follow brands and retailers beating out celebrities and TV shows. That means that, surprisingly, Walmart is actually a bigger deal than Kim Kardishian when it comes to social media. Find out how brand popularity online is impacting buying behavior.
Walmart Teams Up to Channel Innovation

The new editorial channel by Walmart and Mother Nature Network profiles the most innovative people, businesses, and organizations in sustainability.
ROXY Launches Social Media Campaign

Following the success of Let the Sea Set You Free Campaign - ROXY continues its quest to build its social community of unique content creators.

CPG Talk in 2013 Conversations CPG Companies Need to Have Now to Compete & Survive

RIM Becomes BlackBerry; Names Alicia Keys to Global Creative Director

Kraft Foods Group Appoints CMO

Hostess Selects Stalking Horse Bid for Snack Cake Business

Dole to Sell Worldwide Packaged Foods Business

ConAgra Completes Acquisition of Ralcorp

ScottsMiracle-Gro CFO Resigns

Brands Beat Celebs for Most Social Media Followers

Walmart Teams Up to Channel Innovation

ROXY Launches Social Media Campaign

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