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Sales & Marketing

  • Avon Appoints New SVP and President

    In this role, Pablo Munoz will be responsible for executing the turnaround of Avon's North American business and returning it to a solid and profitable position.
  • Unilever Brand Touts Most Viewed Ad Ever

    In just a month since launch, Unilever's Dove Real Beauty Sketches film became the No. 1 viewed online video advertisement of all time. It has also been uploaded in 25 languages to 33 Dove YouTube Channels and has been viewed in more than 110 countries. Find out why and how the campaign evoked an unmatched emotional reaction in millions of consumers worldwide.
  • Lipari Foods Enhances Mobile Worker Experience

    Lipari Foods uses Vocollect Voice for case- and each-picking in its distribution operations and has realized an 80 percent error reduction and 12 percent productivity improvement.
  • Kraft Puts Commercials into Mobile App

    Kraft Foods Group brand, Oscar Mayer, is leveraging a groundbreaking new mobile application, MONTAJ.
  • Accenture Buys Acquity Group

    The acquisition of Acquity Group will expand Accenture's capabilities in key areas of digital marketing and e-commerce, complementing its strengths in strategy, analytics, scaled technology enablement and marketing operations.
  • New Gen Y Shopping Preferences Revealed

    Despite being far more tech-savvy than previous generations, Generation Y, the 80-million strong cohort of Americans between the ages of 18 and 35, has not forsaken shopping in stores for online purchasing. Even more surprising are some of the brands they love best, including Walmart, Target and Kmart for groceries.
  • Bayer Acquisition Strengthens Consumer Care Business

    Bayer signs an agreement to acquire 100 percent of the shares of Steigerwald Arzneimittelwerk GmbH, Darmstadt, Germany, a privately held pharmaceutical company specializing in pharmacy-only herbal medicines.
  • Groupe Danone, Happy Family Announce Partnership

    Groupe Danone will assume the role of parent company providing additional resources allowing Happy Family to pioneer even more new products.
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