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Data & Analytics

A collection of news, articles and other featured content about Data & Analytics.

Campbell’s Drives IT Transformation in the Cloud

The packaged foods giant is working to streamline workflows and drive efficiencies by utilizing the Microsoft Azure platform.

Tip of the Spear Technology: Graphika

Attendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like this social media intelligence software from Graphika.

Highlights from the agenda of the 15th annual Consumer Goods Sales & Marketing Summit

Attendees of CGSM 2018 were able to test drive a variety of cutting-edge digital tools, like this shelf-edge solution from Tokinomo.

How do you confront a consumer-driven world? By re-evaluating every sales and marketing practice in your organization.

Back from the Consumer Goods Sales and Marketing Summit, Oracle's Michael Forhez and Accenture's Justin Honaman look at five trends driving the industry's digital transformation.

CGT presents a comparison chart of solution providers on the forefront of artificial intelligence and machine learning for the consumer goods industry.

By teaming with mobile marketing platform Kiip, the beer giant aims to make brand content more relevant while fostering greater ad transparency.

Going Deeper with the Data: Analytics capabilities have become the lifeblood of engagement

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