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Data & Analytics

A collection of news, articles and other featured content about Data & Analytics.

Publicis Groupe Agrees to Acquire Epsilon

Publicis Group entered into an agreement with Alliance Data Systems Corp. to acquire Alliance Data’s Epsilon business for a total of $4.4 billion.

Installed at five on-premise accounts, the tap lights up to deliver free rounds of Coors Light whenever Bud Light runs negative marketing messages on social- and broadcast-media channels.

Artificial intelligence can help brands build a deeper understanding of consumer behavior to develop more strategic, intelligent promotions.

StayinFront

StayinFront has acquired Lab4Motion Solutions Sp. z o.o., a Poznan, Poland-based provider of image and video recognition technologies.

CGT’s readers again select their favorite IT solution providers across 16 business-critical functions.

Facebook data scientist Reiko Yoshida and Maria Macuare, vice president, data & analytics, Campbell Soup Co., are among the panel of executives that will weigh in on how companies can use advanced analytics to attack the biggest business opportunities at an April 25 panel discussion at the Retail &

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: consumer analytics specialist Trendalytics.

The packaged food manufacturer is using SAP's cloud platform blockchain service to track the journey of the yellowfin tuna it uses in products from the Indonesian ocean to dinner tables around the world.

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