The home appliance manufacturer has integrated Dash's replenishment functionality into its entire new lineup of connected appliances as it aims to improve customer engagement beyond the product.
Artificial Intelligence (AI) can offer a huge benefit to retail and CPG supply chain managers, but only if the AI is based on solid fundamentals that consider the diverse and dynamic nature of today’s modern supply chains.
Explore the state of retail execution in the consumer goods industry today and learn how Computer Vision technology is helping manufacturers win at the shelf.
Tucked into Microsoft’s massive booth, Kroger representatives brought to market the partners’ just-announced Retail as a Service product for the retail industry, showcasing the Microsoft Azure-powered smart technology system that has already modernized some Kroger pilot locations.
With only 40% of trade promotion dollars delivering a positive ROI, optimizing efficiency is a critical initiative for consumer goods companies, who are under intense pressure to improve their historical performance levels.
A multi-pronged digital experience that helps would-be pet owners find dogs to adopt highlights a seasonal campaign culminating in the brand's latest Super Bowl TV spot.
CGT's 16th annual coverage of the largest public consumer goods companies worldwide includes a deep-dive into recent business and IT-related activity at the 10 largest enterprises.
