Business Analytics

Join CGT, RIS, and Treasure Data as we take a deep dive into our annual “Retail and Consumer Goods Analytics Study" to provide a deeper context into the story behind the numbers.

If you want to get things right in today’s volatile market, you must evolve into a “smart planner” by taking these three steps.

As GSK Consumer Healthcare prepares to de-merge from GSK, the company is investing in its ability to respond to e-commerce market changes to better compete in the expanding digital landscape.

With today’s availability of predictive analytics services and access to large amounts of consumer data, companies can get a much clearer picture of customer journeys. Learn more.

RIS and CGT’s annual "Retail and Consumer Goods Analytics Study" benchmarks the retail and consumer goods industries’ analytic maturity and identifies key investment trends. Learn where your company ranks among today’s leaders.

From apparel to home furnishings businesses, consumer goods organizations should reevaluate their systems periodically to ensure strategies and technology are aligned with current and future objectives and also meet return on investment (ROI) objectives. Here are four key steps.

In a digital-centric world, how customers interact and align with brands is far different — meaning CPG companies can no longer rely on retailers alone for sales and customer feedback. Learn more.

Consumers are moving fast, and in order for CPG brands and manufacturers to keep pace, they need accurate and actionable insights… fast.

The MarTech stack is complex and underutilized. In this webinar’s transcript, learn how simplifying your technology and marketing efforts can help you bridge the consumer proximity gap and drive higher acquisition rates.

Using “lift-and-learn” technology, consumers can obtain information about Unilever products by touching or lifting them off the end cap — without having to scan a QR code, touch a screen, or download an app.

Join Garrett Byrne at Kellogg's in a webinar on May 19 to explore how the food company is deploying an industry-leading, enterprise-wide, cloud-based analytics platform.