Artificial Intelligence

Meet Mars Wrigley’s First AI-Developed Dessert

Mars Wrigley UK has teamed with Google in the name of better baking.
Pactera EDGE Launches Cross-Functional IX Lab

Pactera EDGE has launched a new Intelligent Experiences Lab (IX Lab) to serve as a formal, continuous innovation program for piloting proof-of-concept initiatives, technology modeling, and experience-led platforms to scale integrated AI systems.
Mineral Fusion Goes Virtual in Whole Foods Stores

The BWX Limited-owned brand is marrying AR, AI and QR codes to bring virtual services into Whole Foods.
Accounting for Pandemic-Era Data in Demand Forecasting

AI is changing the game in demand forecasting because it has the ability to synthesize disparate forecasts and demand-driving factors into a more accurate view.
Impact Analytics Raises $11M to Accelerate Growth

Impact’s AI-driven technology platform powers SaaS solutions aimed at optimizing the forecasting, planning and merchandising functions for retailers and CPG manufacturers.
What the Xinjiang Cotton Ban Means for CG Brands and Traceability

The consumer goods industry has been pushing forward with sustainability and fair labor initiatives in recent years, knowing that consumer sentiment and purchase behavior demand it.
Signals Analytics Expands Platform Insights Capabilities

The advanced analytics platform is unveiling its consumer electronics market and category overviews. The offering ingests data from more than 13,000 sources, providing deep and cross-category analysis that helps business leaders understand what is driving innovation and demand.
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Overcoming CG Partner Network Complexity with a Digital Twin

Leading CG companies are breaking through partner network complexity with a new concept: a digital twin. Find out how this new approach is unlocking powerful supply chain benefits.
2021 Consumer Goods Predictions: Today's Thought Leaders Weigh In

To get a sense of what the industry can expect in the new year, we collected insight from a host of CG experts.
Pulse Check Webinar Series

The ongoing health crisis has forced the consumer goods industry to quickly pivot to meet evolving consumer demand.
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New Research: 120 Global CPG Executives on Data Transformation

Get timely findings and top takeaways about the data challenges facing large CP firms on their digital transformation journey. Download the new global report from Adobe and Publicis Sapient today.
5 Predictions That Will Impact Consumer Goods CIOs Over Next 5 Years

The most recent IDC FutureScape highlights 10 key predictions that will impact IT professionals in the manufacturing industry, including guidance for technology investment priorities.

A collection of content related to the use of artificial intelligence technologies to improve a variety of critical consumer goods business functions. These include improving consumer engagement while simultaneously strengthening consumer understanding, as well as creating more efficient processes throughout the supply chain.