Artificial Intelligence

Press enter to search
Close search
Open Menu

Artificial Intelligence

A collection of content related to the use of artificial intelligence technologies to improve a variety of critical consumer goods business functions. These include improving consumer  engagement while simultaneously strengthening consumer understanding, as well as creating more efficient processes throughout the supply chain.

To get a sense of what the industry can expect in the new year, we collected insight from a host of CG experts.

The ongoing health crisis has forced the consumer goods industry to quickly pivot to meet evolving consumer demand.

The most recent IDC FutureScape highlights 10 key predictions that will impact IT professionals in the manufacturing industry, including guidance for technology investment priorities.

In addition to messaging capabilities, CG companies should be investing in AI tools such as chatbots to automate many of the consumer interactions.

Both companies invest in joint program to focus on democratizing data-driven analytics across organizations in the CPG ecosystem, leveraging both companies' data, tech, relationships and expertise.

While AI and machine learning are in widespread use across the CG industry, a level of confusion and uncertainty about their role in the enterprise and how to best deploy them is still prevalent. To uncover some of the ways they can have real value in retail execution, CGT hosted a virtual fireside chat with a pair of industry thought leaders.

During COVID there has been a boom in online shopping, particularly on safe “well-known brands.” However, managers of “invisible brands” might seek to connect by delivering information of full functionality on smart products to inspire future use and purchases.

Catch up on all the great educational content from Analytics Unite 2020.

Artificial intelligence has been used widely to address a huge righty variety of business challenges and opportunities. Where it hasn’t been deployed all that often is in the area of sustainability and general corporate responsibility.

CGT and RIS’ first fully virtual event was a three-day experience packed full of inspiring keynotes, and educational content, as well as fun virtual social events to capture the in-person networking experience online. Get a full recap of every session and learn how you can still get all the content.

Show More