Webinars

Learn how today's CG leaders have kept pace during this aggressive time and built unprecedented levels of supply chain resiliency.  

REGISTER HERE! Date: April 28th @ 11 AM ET In the face of a Post-COVID world, leading CPGs are turning to data science to: Accurately predict demand. Make SKU rationalization decisions. Identify growth opportunities. In this webinar, former Unilever Marketing Director Ada Gil a

REGISTER HERE! Date: Wednesday, April 21st @ 2 PM ET Over the last year, consumers have become dependent on digital channels for information on products that they would normally get in person.

Learn how can CGs find the right mix of digital, promotions, TV and pricing, to optimize revenue and brand equity, especially in today's digital and socially connected world.

The last year has left many to navigate uncharted territory and make decisions on the fly. Consumer behavior is no different, as increasing demands completely upended sales and marketing strategies.

REGISTER HERE! Date: Thursday, April 8th @ 11 AM ET Supply chain disruption is hardly a novel concept to the consumer goods industry, but the pandemic has stress-tested demand planning to untried levels.

VIEW ON-DEMAND!   For retailers and consumer brands, a centralized demand signal extends far beyond just better forecasting.

While it’s crystal clear that the pandemic has accelerated the rate of digital transformation across the industry, nearly two-thirds of consumer goods companies haven’t shifted their channel strategy and consumer interaction model deep enough to confront today's challenges. Learn how today's CGs have been affected by the pandemic in this exclusive survey.

VIEW ON-DEMAND   The direct-to-consumer market is proportionately selling at a higher growth rate than the total market — that much is clear. While the revenue opportunities are apparent, what’s less discussed are the host of benefits this ready access to consumer data also brings.

VIEW ON-DEMAND!   With explosive growth in online commerce and new product introductions, demand signals have become highly fragmented. Positioning inventory at the right place has become ever more critical.

VIEW ON-DEMAND!   The web is the largest source of publicly available information in the world. Today's businesses see the immense potential of harnessing external and competitive information from the web to aid in enhanced business strategies and decision making. The catch?

The 2020 Consumer Goods Sales and Marketing Summit virtual experience provided consumer goods executives with the unprecedented opportunity to learn from the industry’s leading consumer goods experts.