Latest Unilever Partnership to Focus on Next-Gen Digital Marketing

The consumer goods giant is joining forces to bring a more personalized shopping experience to consumers with Alibaba Cloud’s AI and cloud-based technologies.

Sales & Marketing

Gap Opens New Revenue Stream with B2B Face Masks

The apparel brand and retailer has launched a B2B business for reusable face masks.

Corporate Strategy

This Is the CG Consumers Cite As the Most Essential

The Harris Poll Essential 100 Ranking rates companies on their corporate response to the pandemic in four different categories.

Data & Analytics

How Prescriptive Analytics Transforms New Product Launches

New product introductions come with a great deal of uncertainty and risk. Learn how prescriptive analytics informs CG companies on how to optimize a plan to hit revenue targets.

Artificial Intelligence

Make. Move. Market.

From smart factories to a more intelligent supply chain to the 360º customer journey, AWS is transforming every step in the way CPG companies go to market.

Data & Analytics

10 CPG Brands Turning Insights Into Inspiration

This Ebook covers how top CPG brands are handling changes in the industry as a result of the pandemic. With consumers stuck at home, brands are relying on insights from real-time, social data. This data allows brands to understand the trends, routines, and activities that have been emerging throughout quarantine.

Sales & Marketing

Lululemon Finding a New Way into Consumers’ Homes with Mirror Acquisition

Lululemon Athletica is acquiring in-home fitness platform provider Mirror for $500 million as it further builds out its digital experience offerings to consumers.

Product Innovation

3 Keys to Getting — and Staying — on Shelf in the COVID-19 ‘Post-Blast’ Environment

Innovative product development and distribution remain central to growing revenue in the grocery space but what does new product introduction entail today?

Prepare for the Next Disruption Now

Artificial intelligence is a must-have for tech savvy consumer goods companies to ensure product is where it needs to be, when it needs to be there regardless of demand spikes.

Supply Chain

Prepare for a Post-COVID Future. Make Your Supply Chain Resilient.

Resilience — the ability to recover from setbacks quickly and react to changes nimbly — has come to define the COVID era. At EdgeVerve, we believe that resilient will be those enterprises who invest in a connected and cognitive supply chain. In this e-book, we show you how.

Supply Chain

General Mills Readying for Elevated Demand as E-Com Grows to 9% of Sales

General Mills is working with its retail partners to ensure its e-commerce business is running at full speed as it prepares for elevated demand to continue throughout the year.

Subscribe to our Newsletter!

Don't miss out on all our latest content. Subscribe to our newsletter today!

Subscribe!

Supply Chain Planning That Delivers The Goods For Consumer Products

6/15/2020 — Consumer products supply chains are complex and must deal with many variables, including global raw material sourcing, sprawling distribution networks and dynamic promotions to balance supply and demand. Whatever your challenge, consumers still expect products on shelves when they want them.

Download

Bulletins

Jul

GS1 US Now Managing US Color & Size Codes Database

Jul

Luis Merchan Named President of Consumer Goods at Flora

Jun

SAP’s Solutions Put Focus on Sustainability

More Bulletins

Retail & Consumer Good Analytics Study

Uncover the analytic shifts happening in retail and consumer goods today and benchmark the industry’s analytic maturity in this interactive report.

Video Interview: Surviving & Thriving in the New Tomorrow

It can be difficult to imagine a life post-COVID-19, but those conversations are already happening — and with good reason. Noted Sigrist: “One of the things you’ve got to do … and is becoming a stronger area of interest is scenario planning.

Latest Unilever Partnership to Focus on Next-Gen Digital Marketing

Gap Opens New Revenue Stream with B2B Face Masks

This Is the CG Consumers Cite As the Most Essential

How Prescriptive Analytics Transforms New Product Launches

Make. Move. Market.

10 CPG Brands Turning Insights Into Inspiration

Lululemon Finding a New Way into Consumers’ Homes with Mirror Acquisition

3 Keys to Getting — and Staying — on Shelf in the COVID-19 ‘Post-Blast’ Environment

Prepare for the Next Disruption Now

Prepare for a Post-COVID Future. Make Your Supply Chain Resilient.

General Mills Readying for Elevated Demand as E-Com Grows to 9% of Sales

Subscribe to our Newsletter!

Supply Chain Planning That Delivers The Goods For Consumer Products

Bulletins

GS1 US Now Managing US Color & Size Codes Database

Luis Merchan Named President of Consumer Goods at Flora

SAP’s Solutions Put Focus on Sustainability

Most Read Stories

General Mills Readying for Elevated Demand as E-Com Grows to 9% of Sales

Lululemon Finding a New Way into Consumers’ Homes with Mirror Acquisition

L’Oréal Acquiring Thayers Natural Remedies

Estee Lauder Revamps Leadership Structure

Borden Dairy Gets Picked Up by Private Equity Firm

Retail & Consumer Good Analytics Study

Video Interview: Surviving & Thriving in the New Tomorrow

Mark Your Calendar

Thought Leadership

Growth in Uncertainty

Growth in Uncertainty: Imagine the Next

Amid Pandemic, Consumer Products Can’t Lose Sight of the Future

Stay Informed

Latest Unilever Partnership to Focus on Next-Gen Digital Marketing

Gap Opens New Revenue Stream with B2B Face Masks

This Is the CG Consumers Cite As the Most Essential

How Prescriptive Analytics Transforms New Product Launches

Make. Move. Market.

10 CPG Brands Turning Insights Into Inspiration

Lululemon Finding a New Way into Consumers’ Homes with Mirror Acquisition

3 Keys to Getting — and Staying — on Shelf in the COVID-19 ‘Post-Blast’ Environment

Prepare for the Next Disruption Now

Prepare for a Post-COVID Future. Make Your Supply Chain Resilient.

General Mills Readying for Elevated Demand as E-Com Grows to 9% of Sales

Subscribe to our Newsletter!

Supply Chain Planning That Delivers The Goods For Consumer Products

Bulletins

GS1 US Now Managing US Color & Size Codes Database

Luis Merchan Named President of Consumer Goods at Flora

SAP’s Solutions Put Focus on Sustainability

Most Read Stories

General Mills Readying for Elevated Demand as E-Com Grows to 9% of Sales

Lululemon Finding a New Way into Consumers’ Homes with Mirror Acquisition

L’Oréal Acquiring Thayers Natural Remedies

Estee Lauder Revamps Leadership Structure

Borden Dairy Gets Picked Up by Private Equity Firm

Retail & Consumer Good Analytics Study

Video Interview: Surviving & Thriving in the New Tomorrow

Mark Your Calendar

Thought Leadership

Growth in Uncertainty

Growth in Uncertainty: Imagine the Next

Amid Pandemic, Consumer Products Can’t Lose Sight of the Future

Stay Informed

Get the Newsletter

Get Engaged with CGT