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P&G Moves Toward a Targeted, Automated, Responsive Future

Plans unveiled this month seek to more sharply target marketing activity and improve supply chain preparedness and speed to market.

Johnnie Walker Opens Experiential Store

The unique venue boasts an exclusive collection of rare whiskies along with guided tastings and virtual educational experiences.

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The beverage maker earned kudos for its investments in innovation, while the retailer was recognized for its clear strategic vision.

The pasta sauce brand's Mrs. Rinaldi icon will speak to shoppers right from packaging through an augmented reality app.

On-Demand Webinars: Keep the Learning Going

Learn about best practices in new product development, digital marketing and other topics through CGT's on-demand webinar series.

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Tip of the Spear Technology: SmartCart

CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: personalized shopping solution SmartCart by Imagr.

Mark Your Calendar

Oct
29

League of Leaders Fall 2018 Meeting

Mon, Oct 29 - Wed, Oct 31
Monday, October 29 - Wednesday, October 31
Orlando, FL

Thought Leadership

Nov
06

AI Enables Smarter, Faster Retail Insights

The business imperatives for CPG companies are fairly well understood.  Products must be available on the shelf for shoppers to buy them and they must be merchandised in a way that aligns with all of the sales drivers that companies have learned over many years of studying category management

Nov
01

The Intelligent Enterprise: Where Data Doesn’t Collect Dust

A new era of business intelligence calls for a different perspective on your data assets.

Oct
22

Santa's Newest Helper: A Consumer-Driven Supply Chain

As the holiday season approaches, retailers and brands must prepare to meet the demands of both brick-and-mortar and online shoppers. 

Oct
01

From Food Fictions to Food Facts? The Future Tastes Good

With accurate data about how our bodies are performing at any moment in time, we’ll be able to eat and drink products that are personalized to satisfy our precise needs.

Sep
04

Owning stuff. We’re so over it.

Increasingly, consumers around the world – younger ones especially – are taking the same approach to how much “stuff” they choose to own.

Sep
24

Post-Apocalyptic Retail Review

Great news, everyone: The “Retail Apocalypse” might not be happening after all. Welcome, instead, to the "Retail Renaissance."

Jul
20

Innovation Doesn’t Come in Increments

How do you succeed in a marketplace where the rules of engagement – increasingly empowered consumers, an evolving retailer landscape and a new batch of more-nimble competitors – keep changing dramatically? At the risk of sounding trite, I think “innovation” is the clear answer.

Products and Promotions

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