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PepsiCo Adds 'Bubly' to the Shelf

The flavored sparkling water brand helps the company move toward a healthier, lower-calorie portfolio.

Basic Fun Buys K'NEX

The 25-year-old construction brand joins its new owner's growing stable of educational toys and novelties.

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Ecuador-based Terrafertil markets natural, organic, plant-based foods and healthy snacks in seven countries.

Deloitte’s Ed Johnson and Brian Bodendein will explore the rapidly evolving landscape for consumer product pricing and trade promotion and how companies must adapt to capitalize on this evolution.

The retailer hopes sharing the data will help improve in-store product availability.

The new running shoe line provides a cushioned ride, returns energy and connects to the athletic apparel brand's data-driven MapMyRun app.

On-Demand Webinars: Keep the Learning Going

Learn about best practices in new product development, digital marketing and other topics through CGT's on-demand webinar series.

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Duncan Wardle Adds Innovation to CGSM '18

Innovation guru Duncan Wardle will bring his unrivaled energy to the Consumer Goods Sales & Marketing Summit stage June 18-20 in New York to present e

Mark Your Calendar

Apr
25

Retail & Consumer Goods Analytics Summit

Wed, Apr 25 - Fri, Apr 27
Wednesday, April 25 - Friday, April 27
Chicago

Thought Leadership

Feb
15

Wallet Share is the Omni-Catalyst

When share of wallet becomes the brand's objective, an omnichannel presence is a natural outgrowth that “completes the whole” for consumer engagement.

Feb
05

It's Complicated!

Industry change comes down to this fact: the consumer’s system of buying is replacing your system for selling, according to Oracle's Michael Forhez.

Jan
13

Big Names, Big Ideas at Retail’s Big Show

As he heads to the NRF's "Big Show" in New York this week, Oracle's Michael Forhez considers "what's now" and "what's wow" in the world of retail.

Feb
05

Trends to Watch in 2018

Digital is reshaping shopping behavior, with mobile and advanced technologies increasingly putting consumers in the driver’s seat of their experiences.

Dec
18

Key Capabilities for Success: Transparency and Traceability

Consumers increasingly are demanding details about the clothing they buy and the food they consume, making transparency and traceability a clear business imperative.

Products and Promotions

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