Kroger Using Data, Technology to 'Restock' for the Future
The ambitious "Restock Kroger" plan will use shopper data, experiential technology and, yes, some CPG dollars, to reposition the retailer for the modern marketplace.
The Benefits of Advanced Supply Chain Planning
8/28/2017 — Listen up skeptics: The benefits of long-term supply chain planning will be evident in no time.
StratConn: Data & Analytics
This unique industry event lets buyers from consumer goods companies and sellers from data & analytics solution providers connect more efficiently and strategically than ever before. It will be the most efficient two days you'll have all year.
Chobani's Peter McGuinness on His 'CMO of the Year' Win
Chobani Chief Marketing & Brand Officer Peter McGuinness reacts to being named CGT's "CMO of the Year" for 2017.
Mark Your Calendar
Nov
13
StratConn: Data & Analytics
Mon, Nov 13
- Wed, Nov 15
Monday, November 13
- Wednesday, November 15
Hilton Newark Airport
StratConn brings the right business partners together through well-planned, 30-minute face-to-face sessions in private conference rooms. It's the most productive two days you'll have all year.
Thought Leadership
Oct
19
Finding a Band-Aid for Brands
My summer began unceremoniously this year with a thumb caught in a door that was slammed shut by a sudden burst of thunderstorm wind.
Jul
25
If You Can't Beat 'Em, Subscribe 'Em
The fact that an entire category like men's grooming is now battling online to build loyalty while simultaneously locking in long-term sales is a noteworthy sign of the times.
Oct
16
The ‘Phygital’ Shopping Experience: Engaging Hyper-Connected Consumers
Michael Forhez joins with Oracle colleague Gérald Poncet to examine the realities of a "phygital" retail landscape.
Oct
02
Turning Yesterday's Supply Chain into Tomorrow’s Demand Chain
IDC's Kimberly Knickle and Oracle colleague Mario Vollbracht help Michael examine how consumer goods companies must address the "Mile After the Last Mile."
Sep
01
Key Capabilities for Success: Orchestrating Consumer Outcomes
Consumer goods companies are redefining their business models to foster holistic consumer engagement that will build ongoing, meaningful relationships.
Aug
07
Everyday Essentials for Click & Mortar
Today’s brands understand that having a digital strategy is essential for scalability. As a result, traditional brick-and-mortar retailers are building mobile and e-commerce capabilities into their strategies at an impressive speed.
Products and Promotions
