As we exit the pandemic, we tapped into the power of the CGT/RIS Executive Council for a look at today’s new consumer, as well as insight into how both brands and retailers can transform them into loyal buyers through technology.
Consumer goods operations have been upended like never before. Analytics can help manage this disruption and pave the way the growth, but what is prescriptive analytics, and how does it differ from predictive analytics?
The road to digital transformation can be a difficult task, but by breaking down the barriers that can hinder success and incorporating this innovative platform, CGs can make this journey quicker and more seamless.
Uncover the secret sauce for managing direct-to-consumer (DTC) success, while driving more collaborative product development, and creating profitable, personalized one-to-one relationships with consumers.