The pandemic’s ramifications across the consumer goods industry will be felt for quite some time, and perhaps no more so than within demand planning. Dig into some of the data surrounding the state of demand planning, how the industry is reacting and responding, and deep insight from supply chain analysts.
By rethinking the way they approach everything from product development to retail execution — and pairing these efforts with some of today’s cutting-edge technologies — many SMBs are battling their way back to recovery and into the forefront of retail and consumer attention.
CGT once again ranks the top 100 public consumer goods companies based on their annual revenue. In addition to five years of data, the list also includes the 10 companies with the largest growth percentage.
Retailers and consumer goods companies need to be able to react seamlessly in real-time to unforeseen challenges. The worldwide COVID-19 crisis exposed holes in their ability to effectively predict and meet unprecedented demand.