Special Reports

Press enter to search
Close search
Open Menu

Special Reports

A collection of CGT Special Reports.

CGT Roadmap: The Journey to Trade Promotion Excellence

The days of spreadsheets and 18-month planning calendars are history. Effective trade promotion strategies now demand a cross-functional, 360-degree understanding of consumer behavior. Here are 9 steps CPGs must take to get there.

When it comes to digital transformation, Marie Gulin-Merle has proven to be a natural leader.

CGT presents a comparison chart of solution providers on the forefront of digital content management, with tools ranging from content creation all the way through to performance analysis. Plus, an industry expert offers some thoughts on key trends in an exclusive Q&A.

With support from HCL Technologies, CGT's inaugural awards program honors eight outstanding women who are making tech work for the consumer goods industry

A quartet of industry professionals — Lee Applbaum of Patron, Antonio Lucio of HP, Scott Parker of Atkins Nutritionals and Justin Woolverton of Halo Top — rounds out this year’s crop of top marketers.

Show More