Special Reports

Sales & Marketing Report 2021: Digging In, Drilling Down, Looking Forward
This year’s annual Sales & Marketing Report takes a fresh look at the innovative ways the industry is connecting with consumers, including how they’re translating the learnings into new strategies, and the technologies they’re relying upon to get more granular.
CGT’s 2021 CMO of the Year Winners
Bestowed upon an executive who has made the greatest demonstrable impact through the implementation and successful use of new marketing strategies, technologies and/or processes, this year's CMO of the Year winners are The Hershey Company’s Jill Baskin and e.l.f. Beauty’s Kory Marchisotto.

Will Work-From-Anywhere Work for Consumer Goods?

As businesses start to open up again, consumer goods executives are grappling with the changes of today's new work settings, balancing the environmental, employee satisfaction, recruitment, and other benefits with the downsides of a distributed workforce.
Visionaries 2021: Celebrating Today’s Leaders Taking Innovation to New Heights

While some CGs retreated in the face of their new, complicated realities, other innovative leaders welcomed the challenge, fast-tracking technology implementations while not worrying about failing fast. Read about these execs here in CGT's 2021 Visionaries feature.
Not Normal Just Yet: Demand Planning in 2021

The pandemic’s ramifications across the consumer goods industry will be felt for quite some time, and perhaps no more so than within demand planning. Dig into some of the data surrounding the state of demand planning, how the industry is reacting and responding, and deep insight from supply chain analysts.
Making the Pivot to DTC

CGT takes a closer look at direct-to-consumer technologies and strategies for consumer goods companies through research findings, market perspectives and case studies.
The Tech SMBs Need to Compete with Big Brands

By rethinking the way they approach everything from product development to retail execution — and pairing these efforts with some of today’s cutting-edge technologies — many SMBs are battling their way back to recovery and into the forefront of retail and consumer attention.
Consumer Goods Sales & Marketing Summit 2020

The 2020 Consumer Goods Sales and Marketing Summit virtual experience provided consumer goods executives with the unprecedented opportunity to learn from the industry’s leading consumer goods experts.
The Top 100 Consumer Goods Companies of 2020

CGT once again ranks the top 100 public consumer goods companies based on their annual revenue. In addition to five years of data, the list also includes the 10 companies with the largest growth percentage.
Hurricane Marketing: Tech as a Compass in Today’s Consumer Goods Storm

This year's Sales & Marketing Report explores how consumer goods companies are evolving their techniques and technologies in order to adapt and grow during a period of extreme disruption.