Tech Transformation, produced jointly by CGT and RIS News, is a new podcast and video series that bridges the retail and consumer goods technology communities through focused conversations with retail and brand executives, thought leaders, and analysts.
Tech Transformation delves into the tech trends and use cases having real impacts on individual companies and the industry at large — providing recommendations to improve business performance.
It highlights the innovative technology strategies retailers and consumer goods companies are executing to meet the needs of their customers and consumers, and explore trends shaping the industries now and into the future.
Marketers love razzle dazzle, but that doesn’t mean going in big is always the best way to start. Learn why having a small test case on platforms like TikTok can be the smartest bet for consumer goods companies and retailers.
We dig into what’s causing the most pain today, how brands are navigating these challenges, and the tech that’s helping. We also ask Madrecki to dust off his crystal ball for an outlook for this year and next.