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In 2024, the company sought a replacement for time-intensive, manual data-pulling efforts. It is now reaping the rewards.

This is part of Heineken's ongoing Connected Worker initiative, which has so far been deployed to more than 150 breweries and 80% of the factory workforce.

Learn who takes over the CMO role.

A new partnership builds on its ecosystem of tech providers — a collaboration strategy that will help introduce increased speed and agility into operations while also yielding cost savings through new efficiencies.

Learn who will oversee the portfolio of food and cereal brands such as Pebbles, Honey Bunches of Oats and Honey-Comb.

Learn how he is reshaping teams, rethinking KPIs and cultivating cultures that keep people at the center of progress, even as agentic systems are poised to take on more responsibility.

Learn how the benefits of the implementation will trickle down to multiple areas of business.