Unilever Bolsters Social Listening Strategy With AIAaron Rajan, VP of consumer technology at Unilever, recently shared in a company blog the company’s tactics for building new models of reach, engagement and conversion that focus on authenticity and value. Don’t Mistake Rebranded Chatbots for True Agentic AI, Gartner WarnsWhile there are thousands of vendors purporting to sell agentic AI, Gartner believes only about 130 are actually offering the technology. Bubbies Ice Cream Acquired by Japanese Firm Get details about the transaction. Danone's Ariel Dalton to Speak on Modern Operating Models at Sales & Marketing Tech Summit Dalton will be speaking on the “Operating Models That Power Experience-Led Growth” panel on October 29. Del Monte Foods Files for Bankruptcy, Looks to Sell as Part of Turnaround Strategy New financing combined with cash from ongoing operations is expected to provide sufficient liquidity during the sale process. Henkel Promotes Rajat Agarwal to North America President He succeeds Pernille Lind Olsen, who departed the company to seek out new opportunities. Coca-Cola Awakens the Force With Hologram QR & AR Campaign Learn about the new augmented reality experience, accessible through scannable QR codes on limited-edition packaging. How CPG Brands Can Track Price-to-Value Perception During Tariff Disruption Learn how CPG brands can track real-time, price-to-value perceptions, understanding how consumers perceive the value they’re getting for the price they’re asked to pay. Dr. Praeger’s Taps Alexis Brescia to Lead Supply Chain The new hire has over 25 years of experience in the consumer goods industry. Sponsored What AI Agents Mean for CX Learn why the consumer goods industry is uniquely positioned to adopt AI agents, considerations for integration and much more. 1 2 3 4 5 Next Last
