Lowe's Scales Marketplace as Video Connects Digital Discovery to StoresLowe’s is increasingly bullish on its Marketplace e-commerce platform as a major growth engine, while expanding investments in video and visualization have the potential to bring those digital gains into the store. How Hershey's 'Digital Lean' Transformation Is Overhauling Manufacturing OperationsWill Bonifant, VP of manufacturing, engineering and supply chain strategy, shared details about this journey, which began in 2024, and the progress thus far. Mars Hires Marc Carena to Lead Global Petcare Business He takes over for Loïc Moutault, a Mars veteran who had a 30-year tenure with the company. Mars, Kenvue Among CPGs Prioritizing Data Readiness From the Top Down Experts say new analytics-focused job titles highlight the growing importance of data fluency at the leadership level. From Campaigns to Content: How Brands Are Winning on TikTok Shop Crocs, Tarte and Pacsun explain why they are treating TikTok Shop less like a campaign and more like a core retail channel. Coca-Cola Creates Chief Digital Officer Role, Hires Sedef Salingan Sahin Any digital strategy efforts previously overseen by John Murphy, president and CFO, will transition to Sahin. EnsembleIQ Promotes Lisa Johnston to VP of Content for Consumer Goods Technology, Path to Purchase Institute, Progressive Grocer She will lead a unified editorial approach focused on delivering greater value across the retail and consumer goods landscape. Authentic Brands Group Builds Proprietary AI Agent Platform Authentic is using the tool within key areas of business, including marketing, brand management and legal. Mars SVP of Data Kristen Daihes to Speak on Smart Supply Chains at Analytics Unite 2026 She will address the new frontier of supply chains, which are AI-enabled and can autonomously predict and respond to inventory fluctuations in real-time. Little Sleepies, Frasers Group Optimize PIM as AI Shopping Trend Grows The goal is to update product feeds and eliminate legacy crawling techniques that often result in outdated or inconsistent data. First Previous 3 4 5 6 7 Next Last
