Sales & Marketing Report

While some CGs retreated in the face of their new, complicated realities, other innovative leaders welcomed the challenge, fast-tracking technology implementations while not worrying about failing fast. Read about these execs here in CGT's 2021 Visionaries feature.

The 2020 Consumer Goods Sales and Marketing Summit virtual experience provided consumer goods executives with the unprecedented opportunity to learn from the industry’s leading consumer goods experts.

This year's Sales & Marketing Report explores how consumer goods companies are evolving their techniques and technologies in order to adapt and grow during a period of extreme disruption.

AI-driven tools help CPGs get a clearer picture of retail realities,

Tools of Engagement: The best way to make ‘personal’ connections is often through technology.

Analytics is impacting the bottom line for brands and agencies alike.

More than ever, brands must continually keep up with technology to stay close to consumers.

Going Deeper with the Data: Analytics capabilities have become the lifeblood of engagement