Powering Field Operations and Optimizing Promotions With Shopper-Level Insights

Though inflation has moderated, consumers have become increasingly selective about the products they pick off the shelf. In response, consumer goods companies and their retail partners are needing to power their retail execution strategies with valuable, shopper-level insights that answer their biggest question: 'What will it take for consumers to choose my products over competitors’? 

Learn how major CPG companies like PepsiCo, Unilever, and The Hershey Company are tapping into intelligent tools that monitor inventory levels, identify promotion and pricing opportunities, and provide powerful visual merchandising suggestions in order to win consumers over at the shelf.