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From Guesswork to Ground Truth: A Programmatic Approach to Share of Shelf

10/7/2025

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Webinar Date: Tuesday, Nov. 4, 2025, at 11 a.m. EST

For CPG companies and retailers, few metrics matter more than "share of shelf," yet without a common definition, the industry suffers from misaligned conversations, wasted resources and low levels of trust in the data. Learn how a programmatic, AI-driven approach can transform fragmented, subjective audits into a standardized, always-on metric.

Join us for an interactive conversation and exclusive look at why traditional methods are broken, how automation makes measurement scalable and unbiased, and what a common definition unlocks for both category managers and retailers.

Among the topics we'll dig into:

  • The many ways share of shelf is calculated — and how inconsistent methods can undermine collaboration across category, sales and merchandising teams
  • How better shelf visibility builds trust between brands and retailers
  • What a programmatic, AI-driven approach looks like and the competitive edge it provides
  • How real-time shelf data informs stronger in-store experiences
  • What it takes to build data trust so everyone’s aligned on one version of the truth
  • Examples of CPGs advancing their shelf intelligence capabilities

Gain insight into a new industry standard that can drive stronger collaboration, better shelf execution and new category growth. Bring your questions to get ahead of connecting shelf visibility with retail experiences!

Speakers

Sponsored by:

Storesight
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