Artificial Intelligence

Elevating Experiences: Learnings From the Consumer Goods Sales & Marketing Tech Summit
From understanding the future of agentic commerce to adapting to shifting consumer mindsets in 2026, CGSM 2025 provided a powerful destination for leaders to share actionable insights on building data-fueled, human-led and AI-enabled enterprises.
How CIDO Guy Peri Leads McCormick's Digital Transformation
During his yearlong tenure, the transformation strategy has only grown sharper, increasingly focused on consolidating complexity.

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How AI Is Unlocking Hidden Savings in Consumer Goods Supply Chains

In this episode of Expert Exchange, Tom Gregorchik at Blue Yonder talks about how AI is unlocking hidden savings in consumer goods supply chains.
Estée Lauder Bolsters DTC Strategy With AI-, Data-Driven Approach

The beauty company will tap into data and emerging tech to improve its speed to market and build more cohesive brand experiences.
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Contentful's Gabriel Dillon on the New Rules of Personalization

Watch to learn how brands are redefining personalization through data, technology and experimentation.
How Lidl, Hormel, Kellanova Are Rethinking Category Management

Once considered a mature discipline, category management is now undergoing an evolution.
Church & Dwight Tackles Phantom Inventory With AI-Enabled Merchandising

One of the key challenges Church & Dwight looked to solve involved phantom inventory — products that incorrectly appeared in the company's inventory system when it wasn't actually on store shelves.
3 Ways AI Will Bring Category Management Into a New Era

AI is transforming category management from a retrospective process into a predictive, real-time discipline — helping brands and retailers plan, test and collaborate more efficiently.
Connecting Category Management To Shopper Experience

Shifting consumer behaviors, emerging product categories and an unstable economy are creating a host of new challenges for retailers and CPGs trying to answer the age-old question of how to stock the right products at the right price.
Nestlé to Scale AI, Digital-First Marketing With ERP Upgrade

This will introduce increased agility and decision-making, providing employees with more access to insights and efficiencies through automations.

Elevating Experiences: Learnings From the Consumer Goods Sales & Marketing Tech Summit

How CIDO Guy Peri Leads McCormick's Digital Transformation

How AI Is Unlocking Hidden Savings in Consumer Goods Supply Chains

Estée Lauder Bolsters DTC Strategy With AI-, Data-Driven Approach

Contentful's Gabriel Dillon on the New Rules of Personalization

How Lidl, Hormel, Kellanova Are Rethinking Category Management

Church & Dwight Tackles Phantom Inventory With AI-Enabled Merchandising

3 Ways AI Will Bring Category Management Into a New Era

Connecting Category Management To Shopper Experience

Nestlé to Scale AI, Digital-First Marketing With ERP Upgrade