PepsiCo NA's Bryan Santee to Talk Intelligent Sales Models at Consumer Goods Sales & Marketing Tech Summit
AI is rewriting the rules of commerce across entire commercial organizations.
Bryan Santee, president and chief customer officer (CCO), PepsiCo North America, will share his perspective on enabling sales teams with better intelligence, simplifying decision-making and creating more valuable customer conversations.
Join us at the Consumer Goods Sales & Marketing Tech Summit, Oct. 20-21 in Chicago, to hear Santee shed light on where the greatest disruption is happening, and what new approaches are emerging for a commerce landscape evolving in real time.
In his current role, Santee leads the end-to-end commercial and customer agenda across PepsiCo’s U.S. food and beverage businesses. He oversees enterprise customer management, commercial planning and marketing, RGM, and go-to-market strategy across all channels, with a focus on omnichannel transformation and customer-centric growth.
Previously, Santee served as CCO for Pepsi Beverages U.S. and as SVP of digital commerce for PepsiCo North America, where he helped build integrated omnichannel capabilities. A 20-year PepsiCo veteran, Santee has held leadership roles across sales, customer development and channel strategy. He also serves on the board of directors of Tropicana Brands Group.
