Liz Dominguez
ARTICLES BY THIS AUTHOR
- 12/22/2025
4 Ways CPG Brands Can Win on the Digital Shelf
Here are four practical ways that can help any CPG organization perform better on the digital shelf, regardless of size or maturity. - 12/21/2025
Unilever Consolidates Marketing Oversight, Expands Leandro Barreto's CMO Role
Unilever is restructuring its marketing function so that a single leader has greater ownership over efforts within its business groups. - 12/21/2025
Top Tech Trends in Consumer Goods: CG Sales & Marketing Spotlight Interviews
Attendees of the Consumer Goods Sales & Marketing Tech Summit had the opportunity to step into the spotlight and share their insights in a video Q&A session. - 12/21/2025
How Perfetti Van Melle's Mike Gomes Delivers Data-Centric Supply Chain Modernization
As the segment's VP of supply chain, Gomes was tasked with taking an end-to-end approach to productivity, capacity and efficiency. - 12/18/2025
PepsiCo Shuffles Leadership Amid Business Pivot
PepsiCo is reorganizing its leadership as part of its business restructuring and refreshed brand identity to better position the company for growth. - 12/18/2025
Coca-Cola, Newell, Clorox: Three Distinct Roadmaps for the CPG AI Journey
Several major companies such as The Coca-Cola Co., Newell Brands and The Clorox Co. shed light on their progress with AI so far. - 12/17/2025
Hormel Creates Enterprise CMO Role, Hires Jason Levine
The strategy looks to advance the company's digital capabilities within marketing. - 12/15/2025
Hormel Unloads Controlling Stake in Justin's, Shifts Portfolio to 'Nourishing Protein'
Justin's will now operate as a standalone company. Get the details. - 12/15/2025
Kraft Heinz Selects Steve Cahillane as Next CEO Amid Company Split
This past year, the industry has experienced a series of top leadership shifts, reflecting new strategic priorities as companies move into 2026 and continue to navigate a turbulent economic environment. - 12/15/2025
CPG’s RGM Pivot: Mastering Omnichannel Complexity
Kurt Kaiser, senior director of Upclear, shares best practices for overcoming operational complexity through modernized RGM strategies.
