Downstream Data

Our client, a multi-billion-dollar consumer goods company faced complications with demand planning. Operating in over 60+ countries, with 20 million products sold daily, data acquisition from unorganized sources and formats was challenging, inconsistency and questionable data quality added to their problem. Learn how we helped them streamline their data acquisition.

Data is the new oil and analytics is the refinery — this timeworn phrase continues to hold water, but it’s next-gen analytics taking the driver’s seat in today’s consumer goods industry. We dive into the Retail and Consumer Goods Analytics Study 2020 to put even more context behind the numbers.

RIS and CGT uncover the analytic shifts happening in retail and consumer goods today and benchmark the industry’s analytic maturity in this interactive and exclusive report.

A new partnership provides CPG manufacturers with a 45-day free trial of a comprehensive CPG analytics platform available.

Getting the right visibility into how products are performing at the shelf depends on how brands collect in-store data. In this blog, we look at the state of in-store data collection in the CPG industry, and what methods can improve the "shelf health" of brands.

The CGT community’s preferred providers of solutions for collecting, cleansing, analyzing and integrating point-of-sale, syndicated and other sources of retailer data.

The enterprise solution brings the Nielsen Connect consumer data set to life through the Microsoft Azure intelligent cloud platform.

The CGT community’s preferred providers of solutions for collecting, cleansing, analyzing and integrating point-of-sale, syndicated and other sources of downstream data.