To drive this customer experience initiative, the retailer partnered with Adobe to deliver seamless, personalized and connected health and wellness experiences for shoppers.
CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: mobile ad tracker Location Sciences.
This exclusive infographic explains why retailer customization is now essential to CPG growth, and why the need to find a solution that can overcome the barriers is vital to success.
The digital native brand is expanding its exclusive retail partnership to bring the prestige hair care brand and its "Madi” chatbot to roughly 1,200 locations in the U.S.
Levi Strauss & Co. is transitioning to an operating model for the digital era, leveraging new tech to radically reduce the time it takes to bring a product to market and unveiling a new ability for consumers to design their own pair of jeans.
Transformational changes in consumer engagement, product development and fulfillment among beer makers provide a lesson for all consumer product manufacturers.
With accurate data about how our bodies are performing at any moment in time, we’ll be able to eat and drink products that are personalized to satisfy our precise needs.
In this month’s CGTech Tips, subject matter experts from GoSpotCheck and InfoVista provide advice on how consumer goods companies can improve their retail execution both in-store and online.
This white paper from Hexaware examines some of the new age IT infrastructure services that solution partners can provide to help retailers deliver the "phygital" experiences needed to satisfy increasingly demanding consumers.
