Modern TPM approaches require agile solutions, automations enabled by artificial intelligence and other technologies, and a clear-cut data roadmap that doesn’t cut corners.
Getting rich in data can give CPG companies an edge as they mold consumer insights into patterns for potential upcoming consumption trends. Learn more.
Learn more about leaders’ plans for tech investments, how KPIs are changing, and top-of-mind consumer behaviors that will dictate the industry’s path forward.
While inflation has significantly declined, concerns persist, and consumers are reacting to these concerns by looking for discounts or cutting back wherever possible.
CPGs face numerous challenges when crafting retail execution strategies across channels, including navigating supply chain disruptions, integrating new technology into their organization and using customer data effectively.
PepsiCo will re-examine pricing for certain segments of its portfolio and increase marketing investments as part of its efforts to woo value-seeking consumers.