Trade Promotion Management

Press enter to search
Close search
Open Menu

Trade Promotion Management

The consumer goods maker will work with Accenture to deploy a new trade promotion management template across the region to standardize sales planning and execution.

Burgard

Without the crucial data and intelligence that a TPM system generates, a TPO solution will have nothing to work with and the investment will be wasted.

TPM ST Cover

Think it's too hard to improve capabilities and performance? Think again.

Readers' Choice 2017

Showcasing the best solution providers in Customer Relationship Management, Trade Promotion Management, Mobility and Retail Execution

Land O’Lakes, Inc. has selected T-Pro Solutions’ trade promotion analytics solution, expected to prioritize improvements to the productivity and performance of its trade promotion investment.

Implementing a solution from CPGToolBox enabled the snack manufacturer to gather key business intelligence surrounding its Ridges product launch in 2016.

In a move to improve the productivity of its trade promotion investment performance, Welch’s Foods. Inc. has selected T-Pro Solutions’ trade promotion optimization solution.

In this first-of-its-kind guide, sponsored by Accenture and Adesso, leading consumer goods executives and technology providers offer best practices for the successful internal adoption of trade promotion management systems and processes.

A panel of seasoned experts share their perspectives on the challenges consumer goods companies face when introducing trade promotion management solutions to the organization — and more importantly, discuss proven methods of ensuring a successful implementation.

CGSM Opening Keynote Audience

The 14th annual Summit will bring sales, marketing and IT leaders together to discuss the unique challenges and best practices faced by CG companies in the digital age.

In working closely with SAP, Generation 5 of PWC’s Strategy&’s Performance Analyzer will be built on the SAP HANA platform.
 

Brand executives will be able to use the fifth generation of Performance Analyzer to make timely, relevant and impactful decisions based on solid analytic models.

Show More