Customer Relationship Management

Putting the ‘C’ Back into Consumer Goods

Brands can develop better products, more relevant services, and more personalized experiences if they engage actively with their consumers.

Infographic: Facing Shopper-Centric Facts

This exclusive infographic explains why retailer customization is now essential to CPG growth, and why the need to find a solution that can overcome the barriers is vital to success.

CGT Research: Shopper Marketing Optimization

This exclusive research study conducted by CGT and Cierant Corp. examines the critical need for, and the key benefits of, shopper marketing optimization.

Why Deploy an On-Time In-Full Control Tower?

A staggering $10 billion in excess inventory is held to buffer against poor On-Time In-Full (OTIF) performance. Learn how retailers and suppliers can fix this and dramatically improve service while lowering costs.

Salesforce Buys Tableau in $15.7 Billion Deal

The all-stock agreement gives the CRM giant an infusion of retailer-focused business intelligence and data visualization tools.

Owning stuff. We’re so over it.

Increasingly, consumers around the world – younger ones especially – are taking the same approach to how much “stuff” they choose to own.

Readers' Choice Survey Results 2019

CGT’s readers again select their favorite IT solution providers across 16 business-critical functions.

Readers’ Choice Survey 2019: Editors' Picks

A short list of addi onal solu on providers that nearly made the Readers’ Choice lists and are delivering unique value to the industry.

Customer Management Solutions Guide 2018

A comparison chart of solution providers on the forefront of customer management. Plus, a roundtable of experts provides thought leadership on navigating the challenges and opportunities involved in the effective management of retailer relationships in an omnichannel marketplace.