Quality and timeliness of product content are among the most critical factors in e-commerce success for consumer goods. However, the digital image creation process at many companies is still overly complex and far too slow.
Commonalities among the 10 most profitable apparel manufacturers on this list (courtesy of sister publication Apparel) point largely to the effective use of shopper-centric technology.
In this exclusive infographic, Deloitte Consulting helps companies navigate the new path to success in an ever-changing, consumer-controlled marketplace.
CGT looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: price intelligence tool Competitoor.
The number of product images needed for e-commerce and social media increases each year. As a consumer packaged goods marketer, how do you create images at scale, and quickly — all while staying in budget? This white paper explains what top brands are doing to solve this challenge.
Omnichannel. It’s become the standard approach to retail. The lines between e-commerce, physical stores and mobile have so blurred that the consumer no longer makes a distinction. This white paper from EY explains what consumer goods companies must do to follow suit.
