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E-commerce

Acquiring technology company Grand Junction will expand the retailer's e-commerce fulfillment capabilities — including same-day delivery.

Sam’s Club is working with Novartis Pharmaceuticals and Valeant Pharmaceuticals to promote its contact lens delivery program in stores.

Today’s brands understand that having a digital strategy is essential for scalability. As a result, traditional brick-and-mortar retailers are building mobile and e-commerce capabilities into their strategies at an impressive speed.

Amazon Prime Drone

Former P&G executive Walter previews key issues to be discussed at the upcoming Path to Purchase Expo symposium on e-commerce.

Pampers Prime Day Promotion

Procter & Gamble's Pampers leveraged the excitement surrounding Amazon's Prime Day to drum up subscriptions with a cause effort.

A deal with the e-tailing giant comes as direct digital sales surpass $2 billion.

Mihir Kittur, Chief Commercial Officer, Ugam

Given that Amazon is extremely shopper-focused and has shown tremendous resilience in placing big bets, consumer goods manufacturers don’t have a choice.

Wilson Sporting Goods introduced an online platform that lets tennis players design their own rackets. Wilson already lets shoppers customize equipment and uniforms for other sports.

CGT presents a comparison chart of trade promotion management and optimization solution providers to the consumer goods industry in 2017. Plus, experts provide thought leadership for navigating the challenges and opportunities affecting this area of investment.

CGT highlights 10 small to mid-sized consumer goods companies that are making a big impact on the industry. Here is the 2017 class of Standout SMBs.

Harry's Display Ad

For this rising challenger in the shaving category, success is equal parts market disruption and sound consumer goods strategy.  

Amazon.com created yet more turmoil in the consumer packaged goods industry last week when news broke that the e-commerce giant plans to encourage leading manufacturers to sell their products directly to consumers.

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