Learn how The Fresh Market transformed from reportedly “the worst company in America” to a thriving business with a highly engaged video commerce strategy.
James Reid, chief innovation officer at AllSaints, discusses the fashion brand’s approach to personalizing the customer journey and blending the lines between brick-and-mortar and digital experiences.
Sports company Puma is moving its e-commerce infrastructure, elevating capabilities to support future generative AI and virtual tech innovations, and centralizing data efforts. Get more details.
When it comes to build vs. buy, Colgate-Palmolive says taking certain things in-house is increasing their revenue growth management and media analytics flexibility and scalability.
2023 was a year of pullback, according to Kellanova’s recent call with investors. 2024? An entirely different story: the company has its eyes on tech to support a rush of innovation.
While some luxury CPGs have resisted selling on Amazon for fear of diluting their brand experiences, L’Oreal said initial results after taking the plunge eight months ago have been promising.
