As the competition for consumers continues to heat up CGs must upgrade their strategic and technological RGM approach to maximize earnings. Find out where your peers are investing to stay one step ahead of the pack.
There’s never been a better time for brands to rethink their online selling strategies. In the wake of major changes
in the e-commerce industry, consumers continue to seek out their favorite brands on marketplaces.
One of the best ways to reach these consumers is through e-commerce marketplaces. .
Learn how consumer goods companies are making pricing decisions when relying upon historical data and behavior patterns is no longer a sure bet, and what the future of pricing and promotion innovation might look like.
The partnership brings together Teradata’s multi-cloud data platform for enterprise-scale analytics, and Antuit.ai’s AI solution portfolio, expected to deliver demand forecasting, demand shaping and omnichannel inventory optimization.
Coca-Cola is seeing the fruits of its digital transformation efforts in connecting with consumers around the globe, as the beverage company expects prioritization of revenue growth management (RGM) to help manage input inflation.