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Digital Marketing

A collection of news, articles and other featured content about Digital Marketing.

Walmart-owned Sam’s Club has been expanding its pet product assortment, most recently launching The Pioneer Woman dog treat line exclusively at the warehouse club and its parent company.

7-Eleven recently teamed with PepsiCo/Frito-Lay's Cheetos to launch an augmented reality experience within the retailer's mobile application.

The drugstore chain is honing its health-centric vision by expanding its assortment of wellness products with a focus on transparency and self care.

Target is enjoying an exclusive launch window for a new budget-friendly, digitally incubated clean skin care brand from Clique Brands.

Christine Nessen of Office Depot

Our seventh annual report recognizes more than 130 brand & retail executives who are making notable contributions in digital marketing.

Rise’s editors found that while Amazon’s brick-and-mortar locations are aggressively leveraging product reviews, other retailers and brands seem to be only dabbling with the tactic in stores.

Nicole Austin has been with Saputo Cheese USA Inc. for 25 years.

The Albertsons Cos.' chain joined with the CPGs to leverage the star power of the baseball/football star turned owner of Bo Jackson Signature Foods in a seasonal sweepstakes.

Christine Nessen has led marketing teams in the financial services, education, automotive and retail sectors at Deutsche Bank and American Express, among other companies. She was leading B2B marketing for both the U.S.

After 15 years in marketing at PepsiCo, Vanessa Carlson Bueno was seeking a career change. An opening at LALA U.S. was intriguing ...

Jorge Almeida was working at Anheuser-Busch as a senior brand manager when he decided to reach out to someone from his past. That someone was Ivonne Kinser, an old supervisor of his from when he started his advertising career at Richards/Lerma.

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