Digital Marketing

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Digital Marketing

A collection of news, articles and other featured content about Digital Marketing.

The voice-enabled tool kicks off a new digital focus for the Eucerin brand that will roll out throughout 2018.

With help from technology partner Quotient, the grocer is formalizing its data-driven digital partnerships with consumer product manufacturers.

Alice Delahunt steps into the new role as the venerable apparel brands bolsters its digital bench with several hires.

The acquisition of LiquidHub reinforces Capgemini’s digital consulting capabilities and accelerates its portfolio shift in North America.

A short list of additional vendors providing unique value to the consumer goods industry

The CGT community’s preferred providers of solutions for improving consumer engagement through social media, online platforms, digital content, advertising and omnichannel management.

TPM Report teaser image

Future success at retail will require brands to “unlearn” some traditional TPM practices.

State of Transformation: Making the pivot to digital.

Farm & Oven Dark chocolate and Beet product

Farm & Oven Snacks recently announced that it is being sold by Amazon – no easy feat for any industry newcomer. So, CGT couldn’t pass up the chance to ask co-founder Mike Senackerib how he did it.

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