Digital Marketing

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Digital Marketing

Francisco Fraga vice president and chief technology and information officer, Campbell Soup

Francisco Fraga most recently led the transformation of Procter & Gamble’s U.S. supply chain network by building digital capabilities and other enterprise-wide IT services.

U by Kotex Fitness Walgreens Coupon Book Ad

The Kimberly-Clark brand employed a healthy dose of digital marketing to introduce its latest product extension at the drugstore chain.

Digital Marketing Straight Talk Teaser Image

Digital marketing is not just the CMO’s responsibility anymore.

The unique interactive work space lets multi-disciplinary teams ideate, design and craft meaningful digital experiences.

Puma Storefront

The athletic wear brand selected a new platform to enhance its cross-channel, personalized marketing capabilities.

Nike By You Custom Shoe Design

Consumer goods companies are redefining their business models to foster holistic consumer engagement that will build ongoing, meaningful relationships.

Megan Moglia, Senior Vice President, Customer Strategy & Activation, 84.51°

For decades, shopping was all about "bigger is better." But consumer expectations have changed as new technologies have emerged.

Hormel Foods, Vice President of Digital Experience, Stephen Koven

Stephen Koven will be responsible for developing digital strategies and leading teams to build sales and marketing plans.

Michael Kors 2017 Bancroft black and white collection

Commonalities among the 10 most profitable apparel manufacturers on this list (courtesy of sister publication Apparel) point largely to the effective use of technology.

Walmart reorder app

Walmart's latest digital move to compete with Amazon will make reordering frequent purchases easier for online shoppers.

CGT launches a new, ongoing overview of shopper-facing technology providers by presenting a list of solutions we personally encountered in the first half of 2017.

CGT and IDC Manufacturing Insights present their eighth annual exploration of current and future marketplace trends.

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