A collection of news, articles and other featured content about Digital Marketing.
With its first foray into beauty ingestibles, the mass merchant is firmly positioning the products in the beauty category by stocking the collection on a dedicated endcap display.
Target is shining a spotlight on its new assortment of men's grooming SKUs from private label Goodfellow & Co.
Last month, the company revealed that third-quarter fiscal 2019 (ended May 12) e-commerce sales were up 22% year-over-year.
BJ’s on Monday officially rolled out two-day delivery for select items, while also unveiling new branding for the upgraded shipping service.
The auto maker has rolled out a web-based mobile ad that gives viewers an interactive look at — and into — the 2020 Corolla sedan.
Though Influencer Marketing is hardly new, marketers continue to rely heavily on surface-level, publicly available metrics like follower count and engagement rate.
Walmart-owned Sam’s Club has been expanding its pet product assortment, most recently launching The Pioneer Woman dog treat line exclusively at the warehouse club and its parent company.
The drugstore chain is honing its health-centric vision by expanding its assortment of wellness products with a focus on transparency and self care.
7-Eleven recently teamed with PepsiCo/Frito-Lay's Cheetos to launch an augmented reality experience within the retailer's mobile application.
Our seventh annual report recognizes more than 130 brand & retail executives who are making notable contributions in digital marketing.
Target is enjoying an exclusive launch window for a new budget-friendly, digitally incubated clean skin care brand from Clique Brands.
Rise’s editors found that while Amazon’s brick-and-mortar locations are aggressively leveraging product reviews, other retailers and brands seem to be only dabbling with the tactic in stores.