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Sales & Marketing

  • i2 Technologies Names New CEO

    i2 Technologies board of directors appoints Dr. Pallab K. Chatterjee to chief executive officer.
  • HP to Acquire EDS for $13.9 Billion

    HP and EDS sign a definitive agreement under which HP will purchase EDS at a price of $25.00 per share, or an enterprise value of approximately $13.9 billion. The deal will better position HP to rival IBM in the global IT outsourcing and business process outsourcing markets. Read on to find out the details of the acquisition, plus find out what industry analysts from AMR Research have to say about it.
  • Nike Designs Chinese Sport Uniforms

    Nike works with Chinese athletes and the Chinese Olympic Committee to create 22 of the 28 sport federation uniforms.
  • If the Price is Right: Inside Elmer's 2008 Price Increase

    Elmer's shares details of its highly-targeted 2008 price increase.
  • TaylorMade Better Equips its Sales Force

    Performing supply chain tasks like taking inventory and documenting orders is not necessarily the most productive use of a sales representative's time. So, sporting goods manufacturer TaylorMade set out to resolve this issue with a wireless network solution.
  • Tyson Foods Take a New Approach to TPM

    Lacking in consistency, while retailer demands and dollar spending were increasing, Tyson Foods was challenged to find a solution to build more effective trade promotions.
  • Shaklee Corp. Keeps in Touch with On-Demand CRM

    Increasing competition and the rise of the Internet posed a challenge to Shaklee Corporation's brand and its ability to sustain the relationships that brought it success in its market.
  • Annie's TPM Deployment Supports Growth in Organics

    As Annie's Homegrown grew in size and distribution, so grew its need to replace a "homegrown" spreadsheet-based solution that it used to manage trade promotions.
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