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Sales & Marketing

  • Kellogg Enriches Customer Engagement Initiatives

    With a long history of innovation and some of the most trusted global brands, Kellogg has developed a vast consumer following. Now, new marketing solutions will help Kellogg establish even deeper relationships with consumers and engage them on a one-to-one basis across a variety of channels.
  • GS1 Germany Acquires SA2Worldsync GmbH

    The new ownership structure of SA2 Worldsync GmbH is expected to strengthen innovation, global reach and investment in mobile commerce.
  • Electrolux Acquires Chilean Appliance Company CTI

    The acquisition makes Electrolux the largest supplier of appliances in Chile and Argentina.

  • Image Commerce: A New Way to Shop

    The image commerce platform Stipple introduced yet another new way to shop on the Internet this time with a platform that turns images into targeted storefronts by accurately crediting a brand's products.
  • SABMiller Plans Foster's Takeover

    SABMiller is taking its offer straight to Fosters shareholders after the Board of Directors rejected a similar proposal in June.
  • J. M. Smucker Decreases Coffee Prices

    Prices will decrease an average of six percent on impacted items and is driven by declines in the green coffee futures market.

  • Is Walmart Losing its Grip on Shoppers?

    An overwhelming majority of Walmart shoppers no longer believe that it has the lowest prices. While the world's largest retailer is certainly not going to disappear, it seems to no longer dominate the U.S. retail landscape. Should consumer product companies re-evaluate the way they do business with Walmart?
  • Ralcorp Rejects ConAgra Offer at $94 Per Share

    Ralcorp rejected the revised proposal within 24 hours and stated a firm commitment to focus on the strategies specific to its business separate from Post Foods.

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