Sales & Marketing

As shoppers economic concerns eased somewhat in the wake of the recession, some industry observers predicted that store brands would give up their recent gains as the economy rebounded. To the contrary, store brand sales reaching $88.5 billion overall, an all-time high.

Hermes Fulfilment uses the cloud-based CDC eCommerce platform to help deliver e-commerce and multichannel retail services to its global customers.

The cloud-based e-commerce solution is key to the companys strategy to increase the reach of its brand identity into new global markets. Site traffic has increased, even in advance of implementing Internet SEO strategies.

Designed for the iPhone and iPad, TI Mobile aims to give clients 24/7 mobile access information on their trade promotions while traveling or away from their desks.

A global survey of 804 IT decision makers and 1,040 consumer IT users finds that consumer use of smartphones, social networks and cloud services are fundamentally changing the way that enterprises do business.

With the addition of Kohinoor in India and Kamis in Poland, the company expects its percentage of sales from emerging markets to exceed 12 percent in 2012.

The consumer goods giant plans for mobile marketing primacy by 2020 in a strategy that includes covering mobile data charges for those interacting with its brands.