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Sales & Marketing

  • 2011 Top 100: Tobacco

    It's a similar story every year for this highly regulated, highly scrutinized industry. The trend continues toward innovating nicotine products, with British American Tobacco leading the way.
  • 2011 Shared Strategy Report

    To protect margins and keep customers from using stores as showrooms for online competition, retailers must collaborate with their suppliers more than ever. Download this report now and learn the value of collaborative relationships in areas across the enterprise, including consumer strategies, supply chain, proximity sourcing, and much more.
  • 2011 Innovation, Business & Technology Awards

    CGT honors 15 consumer goods companies for excellence in their innovation, supply chain, customer management and growth strategies.
  • 2011 Top 100: Beverages

    Mergers and acquisitions continue to transform the beverage list year after year, and growth remains steady for the majority. Find out who leads the pack and why.
  • 2011 Top 100: Pharmaceuticals

    Say hello to an old friend: Pfizer Inc. knocked out some competition in the OTC pharmaceutical market when it acquired Wyeth's consumer healthcare brands last year.
  • 2011 Top 100: Retail

    Store closings slowed in 2010 compared in 2009 with most retailers executing growth strategies to match a new kind of consumer. Walmart, for example, is now banking on a new store format to boost sales.
  • Trade Spending Trends

    Trade spend remains both a hot topic and a huge expense. CGT and AFS Technologies polled the industry to understand how far-reaching TPM initiatives really are.
  • Post Event Analysis

    Booz & Co. shares tips for building capabilities to maximize trade spend return on investment.
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