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Sales & Marketing

  • P&G Launches Personalized Style Web Site

    StyleUnited, initially launched in beta with the promise of more enhancements in the coming months, features personal consultations, curated content and a peer community for tips and recommendations.
  • Heinz Beats Everybody on Customer Satisfaction

    Customer satisfaction is going nowhere mirroring the economy and contributing to its frailty. But there are some shining stars: Heinz leads the industry for a 12th straight year. Here is a look at customer satisfaction leaders and laggards for the third quarter of 2011.
  • 7 Considerations for Choosing a TPM Solution

    Gartner, Inc.'s Dale Hagemeyer outlined seven key considerations for selecting a TPM solution, including insights about current issues affecting this area of investment. Plus, Diageo shares its TPM selection process story, which ultimately resulted in improved customer relationships.
  • 2011 Tech Preview Guide

    With new technology offerings flooding the market almost daily, CGT showcases 15 game-changing solutions that have recently hit the market for consumer goods firms. Find out how they can empower your business initiatives.
  • ACCO Merges with MeadWestvaco Business

    With the addition of this MeadWestvaco Corporations Consumer & Office Products business, ACCO Brands increases its scale and strengthens its position as an industry leader in school and office products.
  • ConAgra Names Chief Strategy Officer

    This is a new position for ConAgra Foods, one that will be a catalyst for stronger growth from its core, private label and international businesses.
  • Garmin Drives Customers to Products

    Garmin has stellar relationships with its retail partners. So when it needed a better way to direct potential buyers to the right retail partner, it needed a solutions that could support them all.
  • American Greetings Confirms Consumer Appeal

    American Greetings is a well-oiled, retail-testing machine. Through the use of a robust process, test plans are prepared and executed, results at retail are analyzed, and product distribution strategies are formulated all with ease.
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