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Sales & Marketing

  • Liz Claiborne Inc. to Become Fifth & Pacific Companies

    The name change comes after the sale of the Liz Claiborne namesake brand to J.C. Penney, among other recent transactions.

  • Helen of Troy Closes P&G Business Acquisition

    Helen of Troy's CEO expects to quickly integrate the PUR brands into its Healthcare/Home Environment segment. The category shares the segment's current customer base, target audience and product focus areas.
  • Land O'Lakes Makes Leadership Changes for Growth

    According to CEO Chris Policinski, the organizational changes will ensure the structure and capabilities directly support the strategic imperatives of Land O'Lakes.

  • Hershey to Acquire Brookside Foods Ltd.

    The Brookside product line is primarily sold in the U.S. and Canada, and annual net sales of the business are approximately $85 million Canadian dollars.
  • BI-LO Buys Winn-Dixie for $560 Million

    The merger will create an organization of approximately 690 grocery stores and 63,000 employees in eight states throughout the southeastern United States.
  • Top 5 Sales and Marketing Headlines in 2011

    2011 has been an exciting and transformational year in the consumer goods industry. Here, we revisit a handful of the biggest news stories from Walmart's decision to finally share POS data to Kraft Foods big split which will undoubtedly have a continuing impact on the state of the industry.
  • 2011 Top 100: Beverages

    Mergers and acquisitions continue to transform the beverage list year after year, and growth remains steady for the majority. Find out who leads the pack and why.
  • 2011 Top 100: Pharmaceuticals

    Say hello to an old friend: Pfizer Inc. knocked out some competition in the OTC pharmaceutical market when it acquired Wyeth's consumer healthcare brands last year.
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