Sales & Marketing

The Celestial Seasonings brand offers six handcrafted, all-natural holiday teas that capture the traditional flavors of the season.

Booz & Company recently conducted the bi-annual refresh of its Customer Planning and Trade Spend study, revealing that a majority of consumer goods companies believe they spend too many resources on trade promotion management and are unhappy with the quality of the tools/systems available to manage investments. Executives from Kimberly-Clark, Kraft Foods and McCormick & Company discuss the pain points, best practices and tips for better efficiency in customer planning and trade spend.

Big break ups led to big changes on this Top 20 list of food manufacturers in 2012.

Based on the concept of guided execution, a new generation of mobile applications will help CPG companies rethink and reinvent field sales operations,guiding teams with best practices and standard processes that are leveraged end to end.

The new web site is designed to provide visitors with quick and easy access to tools and information about Snyder's-Lance.

Canada Goose announces the completion of a definitive agreement to sell a majority stake in the company to Bain Capital, a global private investment firm.

Post announces two unrelated transactions to acquire Golden Boy Foods and Dymatize Enterprises, to expand into the private label and active nutrition categories.

The divestitures of Juicy Couture and Lucky Brand Jeans result in estimated net proceeds of $370 to $380 million.