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Sales & Marketing

  • Nestle Drives Digital Innovation

    Nestle has set up an innovation outpost in Silicon Valley, Calif. to help deepen relationships with consumers online and in social media.
  • McCormick Taps Big Data Platform

    Under the agreement, McCormick will use Enterras Cognitive Reasoning Platform to develop insights and services to better serve consumers and its ecosystem of food and beverage partners.
  • Lindt USA Revamps Web Site

    The premium chocolatier celebrates its web site with exclusive products, a free shipping offer and gift-with-purchase promotion.
  • Orchestro Brings Data Science to Retail Shelf

    Orchestro-to-Go is expected to put the power of the demand signal repository (DSR) and advanced algorithms at the fingertips of field personnel.
  • Symphony EYC Acquires Slingshot

    The new offering complements the existing Connected Customer suite by enabling FMCG brands and retailers to encourage customer purchasing across social, digital and printed channels.
  • CGT Reveals 2013 Business & Technology Award Winners

    Year after year, CGT recognizes a elite few consumer goods companies for unmatched, transformational business and technology initiatives in the areas of supply chain, customer management and mid-market growth. Get to know the 2013 winners here.
  • Future Value Chain 2022

    How can the industry effectively engage with consumers across digital channels? Capgemini and the Consumer Goods Forum tackle this issue in the Future Value Chain 2022 report.
  • PwC and Booz & Co. to Merge

    Until the results of Booz & Companys partner vote are known it will be business as usual, with both organizations staying fully focused on serving their stakeholders.
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