Sales & Marketing

McCormick Drops Offer to Acquire Premier Foods
U.S. spice maker McCormick Foods has dropped its takeover proposal of Britain's Premier Foods.
Walmart Integrates Product Content Across Channels
Serving as a one-stop shop to ensure products are represented in Walmarts digital ecosystem, Gladson will capture, host and deliver product content on behalf of manufacturers.

Smucker's SVP of Supply Chain Logistics to Retire

The J.M. Smucker Company's SVP of Supply Chain Logistics and Operations Support will retire in September 30. Find out the three appointments that will replace him.
Ventura Foods Analyzes TPM

Ventura Foods Retail Sales Organization has completed its rollout of an analytics solution after recognizing the benefits of efficiently analyzing their current trade promotion results and optimizing future trade promotion investments with their retail trading partners.
Canada's Most Trusted Retailers

Market research firm BrandSpark International announces the 2016 BrandSpark Most Trusted Awards winners for Retailers across Canada, revealing trends regionally and nationally, as well as what determines Canadians' trust in a retailer.
Amplifon Gains End-to-End Control

With a supply chain that operates differently in each region it serves, Amplifon senses data to help sales and marketing teams, and gain complete visibility.
Jack Link's Protein Snacks Adds New CMO

The meat snack company adds its first Chief Marketing Officer to continue global category leadership.
Oakley Gets into Focus

Infusing technology into the activewear it provides is key for Oakley, so its no surprise that the California-based company is using analytics to improve its trading partner relationships.
Cognitive Computing

Amid the ever-growing market of predictive analytics and new technologies in the consumer products industry, cognitive computing is an exciting new journey.
Capri Sun Launches its First Organic Product

TheKraft Heinz Company'sCapri Sun brand launches its first organic offering--a kids' product.