Sales & Marketing

ABM was measuring store-level retail execution and sales performance by manually collecting data making the process time-consuming, inefficient and tough to scale. Heres a look at how the company ensured the data collected was not only accurate and consistent, but also aligned with best practice standards.

How can leaders get the growth vibe on the inside of their companies to match their external marketing and sales efforts? As with most things, it starts with the top.

Brand executives will be able to use the fifth generation of Performance Analyzer to make timely, relevant and impactful decisions based on solid analytic models.

For the first time in Conagra's history, the company will be a singularly focused, consumer branded food company.

Sometimes to understand the positive, it helps to know the negative, which is why these five were studied at the bottom end of a recent analysis of 40 of the most popular e-commerce sites.