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Sales & Marketing

  • Top 13 Youth Brands of the Year

    It's no secret: the youth of today have tremendous spending power. They also have loyalty to brands. A recent poll says Apple brands dominate the youth market in popularity, but Oreo Cookies, Hershey's Milk Chocolate Candy Bars and Sprite were among the favorites too. Click here for more results from this poll.
  • Oracle Honors P&G, Hormel, Land O'Lakes and More

    Oracle recently praised consumer goods companies for business achievements driving operational excellence and enabling growth using technology, innovative strategies and best practices.
  • Mattel Acquires HIT Entertainment

    The deal is valued at $680 million in cash, and includes brands such as Thomas & Friends, Barney, Bob the Builder, Fireman Sam and Angelina Ballerina.
  • Meet CGT's Nine Business & Technology Award Winners

    In the consumer goods community, leaders know that keeping your success a secret can be a detriment to your business. Luckily, many are more than open to not only sharing but celebrating the best practices of their peers. Case in point: CGT received more than 50 nominations for its annual Business & Technology Leadership Awards. In the end, only nine companies were named winners. Find out who they are after the jump.
  • Walmart to Close Marketside Stores

    Now, Walmart is banking on another small-store concept, more aligned with its roots, as a potential growth vehicle in rural and urban locations where its larger shops would not work.

  • Oracle Buys Endeca

    The combination is expected to provide technology and applications for unstructured data management, business intelligence, and web commerce.

  • 2011 Tech Trends Report

    CGT and Gartner Inc. team to bring you research on the latest technology and business process trends in the consumer goods industry. Topics include trade promotion management, S&OP, mobile consumers, supply chain risk management and much more.
  • Is S&OP Worth the Effort?

    CGT partners with Logility to find out about S&OP initiatives in the consumer goods industry, including who owns them and who is involved in the processes.
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