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Sales & Marketing

  • 2011 Innovation, Business & Technology Awards

    CGT honors 15 consumer goods companies for excellence in their innovation, supply chain, customer management and growth strategies.

  • 2011 Shared Strategy Report

    To protect margins and keep customers from using stores as showrooms for online competition, retailers must collaborate with their suppliers more than ever. Download this report now and learn the value of collaborative relationships in areas across the enterprise, including consumer strategies, supply chain, proximity sourcing, and much more.

  • Robert Bosch Selects Platform to Manage Data

    The manufacturer partners with Retail Solutions to drive insights from data at five retailers in North America.

  • Kenneth Cole Selects Mobile Platform to Capture Holiday Sales

    Kenneth Cole chose the Zmags CommercePro platform, seeing a 500 percent increase in page views, 100 percent increase in conversions, and more than 40 percent lift in order sizes for retailers worldwide.

  • Nestle Expands NHW Footprint in US

    Nestle reports significant progress in the areas of Nutrition, Health and Wellness (NHW) in the United States during 2011.

  • Maker of Airborne Delivers Shot of Innovation

    Breathable Foods introduced its new AeroShot Pure Energy product to the marketplace with help from Affinnova.

  • Study Reveals Mobile Solutions Reduce Costs, Generate ROI

    Consumer goods companies are challenged with how to best leverage enterprise mobile solutions to add value both to the company's productivity and the customers' user experiences. IDC and Spring Wireless reveal exclusive study findings on how to reduce costs, such as travel, by 15 percent to 20 percent, and generate significant ROI.

  • IBM/DemandTec Deal to Challenge Organizational Boundaries

    The acquisition of DemandTec is expected to extend IBM's Smarter Commerce initiative by adding cloud-based price, promotion and other merchandising and marketing analytics. At the same time, the deal is in line with a trend across many industries wherein the lines between merchandising, marketing, commerce and supply chain are blurring.

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