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Sales & Marketing

  • 15 Predictions for IT Organizations

    Many industries are being challenged as customers continue to adopt an always-connected digital lifestyle and competitors exploit emerging technologies. Here are 15 strategic planning assumptions that CIOs, senior business executives and IT leaders should factor into their enterprise planning and strategy-setting initiatives.
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  • Walmart Names Sam's Club CEO; Makes Exec Changes

    Sam's Club CEO Cornell shares his plans to leave and is replaced by current Walmart U.S. east business unit President Brewer; new corporate CAO, CIO and Walmart U.S. COO are named.

  • Sobe Markets New Flavors

    This year, SoBe celebrated its South Beach roots to set the stage for the newest SoBe skinsuit model.

  • AXE Makes Scent for Her

    The decision to launch them together was inspired by the more than two million fans on Facebook in the United States alone, about a quarter of whom are female.

  • 10 Retailers Win Customers' Choice Awards

    According to a poll of 9,374 shoppers, Amazon.com is tops when it comes to customer service among U.S. retailers. But all 10 retailers on this list found effective ways to win over shoppers not only with low prices, but with value-added features such as unique mobile applications, free shipping and unforgettable in-store experiences.

  • Kraft Positions Company for Successful Spinoff

    Key decisions include realigning the U.S. Sales organization, consolidating U.S. management centers and streamlining the corporate and business unit organizations.

  • PepsiCo, Ocean Spray Form Strategic Alliance

    The Latin America alliance between PepsiCo and Ocean Spray includes key countries in the Caribbean, Central America and South America and has a term of 20 years.

  • Former Ben & Jerry's Exec Named Stonyfield CEO

    Walt Freese, former CEO of Ben & Jerry's, will direct the next phase of Stonyfield growth; Gary Hirshberg will continue in leadership roles with Stonyfield and Danone.

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