Sales & Marketing

Top 5 Sales and Marketing Headlines of 2012
2012 was another exciting and transformational year in the consumer goods industry, from Kraft's new name to Kimberly-Clark's record-breaking digital marketing program. Join CGT as we revisit the most-read sales and marketing-centric headlines of the year.
Wal-Mart Takes Largest Share of Mobile Shopping Traffic
New research reveals that Wal-Mart is the brand most browsed and shopped via mobile devices, but Apple, Best Buy and Kohl's deliver the most satisfactory mobile shopping experiences. The study also found that the top 10 brick and mortar retail brands leave much to be desired when it comes to meeting consumer expectations for mobile storefronts.

Stanley Black & Decker Sells HHI for $1.4B

Spectrum Brands acquisition of HHI also includes certain assets of Tong Lung Metal Industry Co. Ltd., a Taiwanese manufacturer of residential and commercial locksets with facilities in Taiwan and the Philippines.
Lancome Expands Online Experience

Just in time for the holidays, Lancme has launched its new mobile and tablet storefronts providing a consistent brand experience wherever their consumer chooses to engage.
RedPrairie and JDA Acquisition Moves Forward

The financing proceeds condition of the previously announced cash tender offer by affiliates of RedPrairie to purchase all outstanding shares of JDA has been waived. In connection with this announcement, affiliates of RedPrairie have entered into definitive credit agreements relating to the financing of the proposed acquisition of JDA.
2012 Top 100: The Consumer Goods Registry

For the first time in a long time, this year's listing of the top 100 public consumer goods companies tells more good news than bad. The majority of companies realized modest revenue growth despite ongoing economic challenges; and some categories, like Food and Apparel, posted sales gains across the board. Read on to find out how your company, your partners and/or your competitors performed by comparison.
2012 Innovation, Business & Technology Awards

CGT honors Chobani, Coca-Cola Refreshments, Kimberly-Clark, Phoenix Brands and TrashCo for excellence in five award categories.
Growth in Uncertain Times

Mark Osborn of SAP details innovative ways in which consumer goods companies can capitalize on new market opportunities.
2012 Shared Data Strategy Report

This annual report features the latest research on retailer and manufacturer collaboration strategies in areas like product quality, big data, new markets, mobility and more.
Supply Chain Outlook

Gartner is witness to many on-going supply chain transformations within the consumer products industry. Here are some common characteristics of supply chain leaders. Plus, Steutermann reveals four important thoughts for the coming year.