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Clorox, Mondelez, P&G, General Mills, Colgate and Coke Respond to Consumer Shifts
See what leadership from leading CPG companies — and a few retailers — are saying about consumer behavior and how they are responding and adapting in real time. Executives from top CPGs and retailers weigh in on changing shopper habits and how they're adapting fast.
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EY Report: CPGs Risk Relevance by Cutting Innovation in Cost-Saving Push
Investors seeking steady performance are pressuring CPGs to cut costs and focus on their pricing strategies. However, these tactics can be shortsighted and reduce further alienating consumers and retail customers, according to a new report.
