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Sales & Marketing

  • Changing Decision Making (and Leadership)

    Many of us have grown up in the CPG industry surrounded by leaders who have worked their way up from the bottom, and understand multiple aspects of the business. These individuals have historic knowledge on how things get done.
  • P&G Chief Brand Officer Talks Digital Marketing

    Chief brand officer of P&G, Marc Pritchard says digital technology has brought marketers "unimaginable opportunities", but brands should not put "obsession" with technology at the cost of "customer experience" and should tackle the threats that digital presents as much as reaping the benefits of it.
  • McCormick Announces Acquisition of Brand Aromatics

    McCormick has acquired the business for approximately $63 million in cash, and expands the breadth of value-added products in its industrial business.
  • MPOWERD Names CEO

    In addition the CEOs promotion, MPOWERDs Board of Directors appointed Valarie Gelb as Chairman of the Board and appointed two new directors, Mark Sperry and Michael Pecoraro.
  • Spring Mobile Solutions Partners with Trax

    The partnership is expected to deliver image recognition capabilities as part of its consumer goods retail execution apps.
  • Hain Celestial to Acquire Empire Kosher Foods

    Empire offers a full range of kosher antibiotic- and hormone-free chicken and turkey products including fresh tray pack, frozen, deli, fully cooked, gluten-free and organic products.
  • East Africa Trade Agreement is Latest Big Step Forward

    Thursdays signing of the Cooperation Agreement between the United States and the East African Community (EAC) a regional bloc comprised of Kenya, Uganda, Tanzania, Rwanda and Burundi is a major relationship milestone.
  • Estee Lauder Sponsors STEM Contest

    The MIT Enterprise Forum of New York announced the launch of the second annual Dream it. Code it. Win it. contest. The student coding competition rewards and promotes creativity, diversity and literacy in the field of computer science. Estee Lauder will sponsor the women's prize.
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