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Sales & Marketing

  • Diamond Foods Drives Product Development with New Innovation Center

    Diamond Foods, Inc. has opened a new 7,000-square-foot innovation center adjacent to the Kettle Brand potato chip facility. The innovation center will drive new product offerings for Diamond's entire family of brands.
  • Mondelez Invests $130M to Modernize NA Supply Chain

    Mondelez International is investing more than $130 million in its North American biscuits business to modernize its manufacturing assets and processes and create a global integrated supply chain. This investment will fund the installation of four state-of-the-art manufacturing lines at the company's Americas production facility in Salinas, Mexico, to be completed by mid-2016.
  • Emerging Markets Growth to Continue for Heineken

    The chief executive of Heineken, the world's third largest brewer, told CNBC that he expected to see continued sales growth in emerging markets, despite the occasional "hiccup" in the future. Heineken reported higher first-half results than markets expected as it increased profit in all regions except Africa.
  • Carter's Online Growth Skyrockets

    Children's clothing retailer Carter's, Inc. has achieved over 25 percent growth in e-commerce over the last year, the highest growth in online sales to U.S. consumers in nine quarters. Carter's has also launched e-commerce in China and is piloting a new loyalty program.
  • The 2015 State of E-Commerce in Distribution

    Wholesaler-distributors and manufacturers remain underwhelmed by the effectiveness of search marketing, and they also view e-commerce as a way to promote their brand as much as a way to increase new customers and orders. This study takes a deep dive into the objectives and challenges these companies face around e-commerce today.
  • Cloud Computing to Reach Nearly $70B in 2015

    International Data Corporation (IDC) predicts the number of new cloud-based solutions will triple in the next four to five years. To examine the current status of cloud deployment in the context of different vertical industries, IDC is offering the first of four special reports IDC will be publishing to examine current status of 3rd Platform technologies across 20 vertical industries.
  • P&G Names Company Veteran as New CEO

    Procter & Gamble (P&G) has named a new CEO.Find out which 35-year veteran is taking over as CEO of P&G.
  • Digital Solution Transforms Sampling Events

    A digital engagement solution that seeks to maximize trial response may turn anonymous samplers into known consumers.
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