Sales & Marketing

Sales & Marketing Summit Stacks Speaker Lineup With Leading Execs from Colgate, Church & Dwight, Conair, Estee Lauder, More
Celebrating its 20th year, the annual Consumer Goods Sales & Marketing Summit brings together retail and consumer goods leaders to share insights on the methods and practices for measuring success within the industry.
Adore Me Harnesses AI for Elevated Team Synergy and Collaboration
The direct-to-consumer lingerie brand, owned by Victoria’s Secret, is broadening its use of generative AI to enhance customer experiences, craft marketing materials, and accelerate the pace of innovation.

Beyond the Hype: How AI is Reshaping Retail & CPG Marketing

Learn how leading brands like Coca-Cola, Amazon, Colgate-Palmolive, Wayfair, Albertsons, and more are trailblazing new path through the innovative use of generative AI, and gain an understanding of the broader opportunities and challenges of AI in marketing.
Mark Kirkham of PepsiCo on the Evolving Use of Data

Mark Kirkham, SVP and CMO of PepsiCo's International Beverages business, discusses the evolution of data usage, particularly in partnerships with retailers.
PepsiCo’s Mark Kirkham On New Data Partnerships

Learn some of the new ways PepsiCo is collecting data, how their partnerships are driving value well beyond brand awareness, and some of the technologies that are connecting the dots.
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On-Demand : The Whirlpool Transformation: Revolutionizing E-commerce with Pragmatic Composability

On-Demand : In this webinar, CGT sits down with Whirlpool's global data, technology & transformation Officer, Murat Genc to delve into the transformational impact of the company's "pragmatic composable commerce” strategy.
Coca-Cola Stages Its First Generative AI Summit

The Coca-Cola Company expanded its generative AI ambitions via an event at its headquarters in Atlanta last week.
How to Join the 2023 Consumer Goods Sales & Marketing Summit

The Sales & Marketing Summit — held Oct. 4-6 in the emerging tech hub of Austin, TX — serves as this year’s prime destination for executives seeking to connect with their peers for knowledge sharing and inspiration.
Tech Transformation Video: Claire Wyatt of Albertsons Media Collective Talks Retail Media Cross-Integration

Claire Wyatt, VP, business strategy and marketing science at Albertsons Media Collective, discusses the challenges of retail media with regards to cross-integration with legacy platforms.
Tech Transformation Podcast: Albertsons’ Claire Wyatt On Retail Media Tech Team Lessons

Learn about some of the challenges brands are facing with retail media networks and some common misconceptions.