Sales & Marketing

The explosion of retail media networks (RMNs) are a significant opportunity for the consumer goods industry, but that doesn’t mean manufacturers are always having an easy time of things.  

The Henkel Experience Center (HEC) serves as an interactive platform for myriad functions and stakeholders in the global company, and it’s become an integral part of its growth mission. Get a look inside.

As the post-pandemic retail landscape continues to morph, consumer goods companies must think more creatively than ever to keep both their consumers engaged and their retail partners satisfied across all channels.

La-Z-Boy is investing in technology to bring its furniture to life via its e-commerce experience. Website visitors will now be able to see a 3D configuration of La-Z-Boy products, with myriad customization options, to get a better idea of style and fit before visiting a physical retail store.

With growth at Levi's has come inventory-related strains on distribution centers. In order to alleviate the burden, the company is investing in end-to-end solutions.

Learn how CVS is harnessing the reach of its vast membership base to boost loyalty and constantly evolve its personalization and convenience efforts.

Zach Dennett, VP of loyalty and omnichannel at CVS Health, discusses how the company is focusing on consumer insights and convenience as decisive factors in loyalty-building and engagement.

In this second annual look at the brands that have opened up brick-and-mortar shops, we give you companies to a keep an eye on, as they provide new consumer experiences that stand out from the digital realm.