Sales & Marketing

Despite prolonged economic difficulties, 22 percent of consumers are always looking for new products to try. Here, SymphonyIRI reveals 2011s most successful food and beverage and non-foods CPG brands. As youll soon see, both long-established manufacturers and newcomers to the game are providing innovation that is setting the stage for the CPG world of tomorrow.

In a letter sent to Avon's CEO Andrea Jung earlier this week, Coty Inc. encourages the Avon board to open negotiations.

Iconic fashion brand replaces legacy platform with a cloud-based commerce platform to help drive innovation and growth.

Clorox sought to understand shopper behaviors around preventive health products. The resulting insights served as the core of Clorox's "Prevent, Protect & Soothe" shopper solution program.

CGTs bi-annual Tech Preview Guide introduces you to five new tools that hit the market in 2012. Find out how they can empower key business processes within your organization.

P&G wanted to find a way to improve the performance and cost-effectiveness of its data warehouse environment and expand its analytical and brand decision-making capabilities. Consolidating point-of-sale data into a single data warehouse platform was fundamental to these objectives.

CGT connects you with nine standout small to mid-sized consumer goods companies that are hitting it off big with consumers. Some names you'll recognize, other you won't. Find out what they've been up to over the last year and what's they've got in store for the future.

The acquisition of SpiritClips offers Hallmark a new way to engage consumers in the digital world and a potential new channel of distribution for the brand.