As companies continue to navigate the new standards and retail continues to adopt QR codes, seafood carriers should employ this tech to connect with consumers and enable transparency within the supply chain.
Chobani is inviting participants to race through a virtual galaxy that includes Chobani Oatmilk spaceships making deliveries to planets. Winners get leaderboard rankings and rewards such as custom merchandise. Get more details.
When you’re one of the largest CPGs in the world, understanding consumers has become more important than ever. For The Kellogg Company, this means leaning into such technologies as AI and machine learning, and connecting the dots between their data across all channels.
Learn how the use of machine learning, artificial intelligence, and data visualization helps Kellogg’s to easily digest large amounts of real-time insights to predict outcomes and accelerate growth and innovation.
The Kraft Heinz Company shared insight into the benefits it’s already recording as a result of its recent partnership with Microsoft, including how it's collaborating with retailers for store and inventory data.
Dig into how companies like Coca-Cola are leveraging analytics and machine learning to unlock insights from points of interest and foot traffic data to not only identify gaps and opportunities in their distribution networks, but also predict performance by location.
The Coca-Cola Company is pushing forward on getting its less digitally advanced retail partners up to speed, as the company continues its own efforts to digitize and streamline the enterprise to more effectively engage with consumers.
The ads seek to shorten the user journey from awareness and product discovery to purchase; fuel brand affinity with rich stories, motion, and audio; and prompt larger basket sizes through an add-to-cart functionality
Consumer expectations are at an all-time high. While it’s impossible to create a fixed logistics network that satisfies those expectations, there are alternative logistics programs that enable businesses to meet and exceed consumer demands. It’s called flexible logistics.