Nestlé Purina Australia has tapped into the growing trend of smart devices with its CHEKR smart bowl to unlock the benefits of subscription services, product recommendations, and personalized experiences.
In fireside chats at NRF 2022 this week, both Walmart U.S. president/CEO John Furner and Best Buy CEO Corie Barry reinforced the importance of providing convenient consumer experiences, as well as constantly adapting to their ever-shifting needs and expectations.
Running from Jan. 13 to Jan. 30, a limited-time pop-up store at Neiman Marcus’ NorthPark location in Dallas, Texas, will replicate the glass pavilions of the Grand Palais in Paris, France, allowing visitors to experience the Barbie Life.
While e.l.f. Beauty certainly did not manufacture the viral moment that landed it as the answer to a Jeopardy Daily Double, it was the company’s cultural and digital foundation that enabled it to seize the marketing opportunity.
L.L. Bean is taking the next step in its digital transformation with a deeper investment in headless commerce, expecting the continued de-coupling of its commerce architecture to help meet today’s lofty consumer expectations.
Retailers face a complex brand marketing challenge: Not only do they have to tell their own branding stories to increasingly digitally driven customers, but they need to promote their vendors' branding stories as well. Learn how this growing retailer handles the challenge.
We tapped some of today’s leading minds in the industry to collect not only their takeaways from this year, but to also get a read on what they’re prioritizing heading into 2022 — as well as what’s on their personal or professional bucket lists for the year.