The company’s approach to intelligent RGM has resulted in revenue growth of 9% in the first half of the year, and much of it has to do with the company’s prioritization model.
GNC is continuing to invest in its omnichannel and membership efforts, having recently renewed a partnership that will grant the company access to data-driven insights and predictive analytics.
In this webinar transcript, Zach Horton, senior director of logistics, supply & demand planning delves into Ember’s journey to building a future-proof global e-commerce business and the role of integration in facilitating a seamless consumer experience.
In this webinar, join the senior director of engineering platform architecture and principal economist at Petco to see how they leverage data to optimize their retail pricing and promotion strategies.
CPG companies can optimize price, promotion, and revenue growth with the help of generative AI. This cutting-edge technology can generate insights and recommend actions that take sales planning from weeks to minutes, with a high statistical likelihood of market success.
Celebrating its 20th year, the annual Consumer Goods Sales & Marketing Summit brings together retail and consumer goods leaders to share insights on the methods and practices for measuring success within the industry.
The direct-to-consumer lingerie brand, owned by Victoria’s Secret, is broadening its use of generative AI to enhance customer experiences, craft marketing materials, and accelerate the pace of innovation.
Learn how leading brands like Coca-Cola, Amazon, Colgate-Palmolive, Wayfair, Albertsons, and more are trailblazing new path through the innovative use of generative AI, and gain an understanding of the broader opportunities and challenges of AI in marketing.
Mark Kirkham, SVP and CMO of PepsiCo's International Beverages business, discusses the evolution of data usage, particularly in partnerships with retailers.
Learn some of the new ways PepsiCo is collecting data, how their partnerships are driving value well beyond brand awareness, and some of the technologies that are connecting the dots.
On-Demand : In this webinar, CGT sits down with Whirlpool's global data, technology & transformation Officer, Murat Genc to delve into the transformational impact of the company's "pragmatic composable commerce” strategy.
The Sales & Marketing Summit — held Oct. 4-6 in the emerging tech hub of Austin, TX — serves as this year’s prime destination for executives seeking to connect with their peers for knowledge sharing and inspiration.
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