Sunny Delight Beverages Co.explains how it is leveraging TPM to improve customer profitability, using atool throughout the finance, product supply andlogistics functions.
S&OP is the primary method that CG companies use to synchronize supply chain operations with sales and ensure customer needs are met. CGT and Perficient surveyed industry executives on this important process to understand how well it is working and what needs improvement.
Consumer confidence and economic optimism are on the upswing in the first half of 2010, accompanied by new opportunities for marketers and retailers in a still unpredictable economic environment.
New industry research reveals that the in-store technology increases the achievement of ROI goals by 50 percent. Find out which applications are in hot pursuit by consumer goods companies and which aren't considered priorities.
