Sales & Marketing

Selling to Americans is one thing, but how do product developers learn what the growing African consumer class wants?

When the company decided to launch its online channel, ONeill was determined to maintain that same level of observation and personalization across the Internet as it did in its brick-and-mortar stores even though it could no longer see its customers.

Energizer is overhauling its Finance organization in preparation for the planned separationof the Household Products and Personal Care segments.Amidst news of the current CFOs planned departure, find out who will lead the finance team in the details of this leadership transition plan.

NBTY names its new Chief Executive Officer, a 25-year consumer goods industry veteran coming most recently from Coca-Cola.

Revenue from new products in 2014 has been double that of new products in 2013 demonstrating the importance of its R&D Center.

A recent IDC study unveils that 52.5 percent of Canadian CIOs are open to employees bringing their own devices to work. Of those respondents, 50.8 percent said that it was to appeal to young workers, which will make up 75 percent of the workforce by 2028. Find out what other trends are impacting the changing role of the CIO, and their biggest IT priorities for 2014.

In honor of the Morton Salt Girls 100th Birthday this year, the company is calling on artistic consumers to create unique designs for the label on its iconic blue table salt package.

The two companies have committed to integrating members of their global sales, marketing and creative teams to connect brands, like Lysol, Mucinex, MegaRed and Air Wick, with people on Facebook to bring them innovative solutions for healthier lives and happier homes.