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Sales & Marketing

  • The Next Frontier for Consumer Goods

    Africa is home to six of the top 10 fastest growing economies in the world. Here's how Walmart, Coca-Cola and Danone plan to tap its significant business opportunities.

  • 2014 Consultant & IT Services

    A comprehensive listing of consultancies that help to solve business and technology challenges for competitive consumer goods companies.

  • Bacon Beyond Breakfast

    Oscar Mayer expands bacon beyond breakfast with new jerky snack in two flavors.

  • 2014 Fastest-Growing CG Companies

    In 2012,CGT first reported the fastest-growing consumer goods companies according to Fortune, which included three apparel companies, and one beverage company. Two years later, this list adds a couple more big CG names into the roster, including two powerhouse brands: Keurig and Under Armour.

  • La-Z-Boy Names Vice President Strategy and Analytics

    In this newly created position, the executive will be responsible for leading a team charged with the ongoing refinement of existing corporate initiatives and the development of additional strategies designed to elevate corporate performance and drive increased sales and profitability.

  • Why Social Value Matters

    By focusing marketing efforts on customers with the greatest social value, retailers and consumer goods manufacturers can generate more bang for their promotional buck.

  • Pharmavite Names CMO and VP of Operations

    The two leaders each bring nearly 20 years of experience within the CPG industry from companies such as Kraft Foods, General Mills, Dole Food Company and Campbells.

  • Anheuser-Busch Pilots Facebook Mobile Gifting

    Anheuser-Busch partners with Gratafy for a pilot campaign on Facebook where consumers can now send friends in select cities a beer with a few taps on their smartphone.

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