Supply Chain

Tech Transformation Video: Kellogg’s Charisse Hughes & Lesley Salmon On Preparing For the Consumer of Tomorrow
We chat with The Kellogg Company's Charisse Hughes and Lesley Salmon about some of today’s consumer behavior changes and how they’re using data and technology to prepare for the consumer of tomorrow.
Tech Transformation Podcast: Kellogg’s Charisse Hughes and Lesley Salmon On DTC, Data & All Things Analytics
When you’re one of the largest CPGs in the world, understanding consumers has become more important than ever. For The Kellogg Company, this means leaning into such technologies as AI and machine learning, and connecting the dots between their data across all channels.

QR Codes Show Promise In Reducing Food Waste

Consumers are interested in using QR codes at retail, a new Cornell study finds, especially when it comes to reducing food waste.
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Powering an Agro-Technology Company’s Ambitious New Distribution Strategy

Here’s a success story of how a global biotechnology company was able to swiftly onboard hundreds of distributors and retailers at a win-win cost model by implementing TradeEdge DMS. TradeEdge is a cloud-based solution that enables brands gain maximum channel visibility, add new channel partners, improve retail execution and reach new markets faster. Read on to know more.
Jack and Coke In a Can: Coca-Cola Teams With Brown-Forman

The Coca-Cola Company is moving more deeply into the ready-to-drink (RTD) alcohol beverage market through a new partnership with Brown-Forman.
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How Mars Reinvented its Supply Chain Traceability Program

Product Traceability is essential to control the inventory movement in near-real-time, helping companies save millions of dollars. Here's a success story of Mars, a global F&B client's traceability transformation program. With a significant investment strengthening the distribution network and supply chain, TradeEdge implementation helped Mars manage market traceability for the company's digital supply chain initiative. Read to know more.
P&G Levels Up Manufacturing With Machine Learning and AI

The Procter & Gamble Company is overhauling its manufacturing, looking to reduce costs, improve productivity, and increase consumer satisfaction. Get the details.
3 Ways Kraft Heinz Sees Its Historic Tech Investment Paying Off

The Kraft Heinz Company shared insight into the benefits it’s already recording as a result of its recent partnership with Microsoft, including how it's collaborating with retailers for store and inventory data.
CPG Checklist: Supply Chain Safeguards

Did you know? Seventy-six percent of supply chain leaders say their supply chain is facing greater and more frequent business disruptions than three years ago. Learn how to safeguard your supply chain from disruption in 2022 and beyond via demand forecasting, real-time visibility, and artificial intelligence.
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Understand How Technology Can Modernize Warehousing and Fulfillment with The Guide to Fixed and Flexible Logistics

Consumer expectations are at an all-time high. While it’s impossible to create a fixed logistics network that satisfies those expectations, there are alternative logistics programs that enable businesses to meet and exceed consumer demands. It’s called flexible logistics.